Product Marketing Manager

4 days ago

Remote, Canada FreshBooks Full time

**About FreshBooks**:
FreshBooks is a leading cloud-based SaaS accounting software designed with one goal: to help small business owners grow. We reached unicorn status after raising our valuation to more than $1 billion and continue to scale our business to serve business owners, their clients, and accountants in more than 160 countries worldwide. FreshBookers are found all over the globe, and we know that different folks thrive in different working environments: Remote, onsite, and everything in between, you'll find it with us.

**The Opportunity - Product Marketing Manager**:
At FreshBooks, we are passionate about helping small business owners on their journey of growth. We aim to provide tools and promote habits that help them leap over any stumbling blocks and get back to leading their business forward.

The Product Marketing Manager shapes this product value for our customers and builds go-to-market strategies that drive awareness, understanding, and growth of new and existing FreshBooks products.

NOTE: This role can be worked **remotely** from the above location.

**What You'll Do as a Product Marketing Manager**
- Build/leverage customer insights, data analytics and research to develop marketing strategies for new and existing products and vertical positioning. Your strategies may include the following:

- Market size, demand and trends
- Segment and target audience analysis
- Pricing & monetization strategy
- Defined customer needs, including user and buyer personas
- Clear product positioning and packaging, including features and benefits, and compelling content strategy to help land positioning
- Coordination with business partners to define and execute the tactics for bringing the product to market across the customer lifecycle/journey
- As the Seats and Projects product work stream lead, develop and execute comprehensive product marketing strategies to drive product awareness, adoption, and revenue growth for new and existing features.
- Be a customer advocate and product storyteller. Effectively and clearly convey your message internally across FreshBooks, and externally to customers, partners, and to the industry at events
- Align and enable cross-functional teams for go-to-market success by establishing strong partnerships and delivering the tools, information, resources, and collateral they need to be successful

**What You'll Bring to the Role**
- 3+ years of experience in Product Marketing.
- Consistent track record of successfully defining, planning, positioning and executing marketing plans
- Solid analytical and problem-solving skills, with the ability to interpret market research, customer and sales data
- Experience collaborating with a diverse set of stakeholders and influencing cross-functional teams
- Excellent written and verbal communication skills, experience communicating a company's or product's unique value proposition to potential customers, partners and market influencers
- Enthusiasm for fast-paced, collaborative, entrepreneurial and results-driven environment

**You'll Stand Out If You Bring Experience In**
- Experience as a Product Marketing Manager in a SAAS company preferred

**Our Commitments to You**:
At FreshBooks each person knows their opinion is valued, and can see their impact on the lives of over 10 million small business owners around the world. Accelerate your career, work on projects you're passionate about, and work as a part of a collaborative team without ego Here are some of the ways FreshBooks recognizes and rewards our full-time employees:

- ** Comprehensive Health and Wellness Benefits. **Including retirement savings programs matched to your local office, stock options for every full time employee, generous time off, parental leave and new parent support, annual healthy living credit, comprehensive medical and dental benefits dependent on your region, and more.
- ** Perks that Matter. **Including a Peer Recognition Program, an Employee Assistance Program, headphone credit, meaningful in-person gatherings to bring onsite and remote employees together, and more perks matched to your locale.
- **Working Environments to Help You Thrive. **Beautiful office spaces welcome you in Canada and Mexico, and remote FreshBookers receive a home office credit to set up your home office.
- ** Supportive Peer Group, Mentors, and Leaders**. We care about each other across the organisation and have programs to support this so everyone feels a strong sense of belonging, and believes in collective impact.
- ** Accelerated growth. **3 week dedicated company onboarding, career development through continuous coaching, training, and learning on the job, and a bi-annual review process.

**Closing**:
Even if your experience doesn't meet every bullet on the above lists, we'd love to learn more about you and why you think FreshBooks is the next step in your career.

FreshBooks is an equal opportunity employer. We do not discriminate based on gender, religion, race, mental disa

  • Marketing Manager

    3 weeks ago

    Remote, Canada Loomo Marketing Full time

    **About us** Loomo Marketing is a full-service branding and marketing agency, with regional offices in Vancouver and Victoria, British Columbia. We are looking for a full-time Marketing Manager to support our clients and team in developing and implementing exciting marketing initiatives. This role is perfect for someone with experience looking for a more...

  • Product Marketing Manager

    2 weeks ago

    Remote, Canada Riva International, Inc. Full time

    Riva is seeking an experienced Product Marketing Manager to join our marketing team. You are an exceptional writer with engaging written and verbal communication and presentation skills. A keen intuition drives your ability to speak up and know when to influence and drive essential changes. You are passionate about learning and understanding your market and...

  • Product Marketing Manager

    7 days ago

    Remote, Canada 1Password Full time

    We all have important information we need to manage, and protecting it should be easy. Over 100,000 businesses and millions of people log in to 1Password to unlock smart, simple access to everything they care about. Our vision is to create a safer, simpler digital future for everyone, and our culture values simplicity, honesty and a human-centric approach to...

  • Product Marketing Manager

    1 week ago

    Remote, Canada 1Password Full time

    We all have important information we need to manage, and protecting it should be easy. Over 100,000 businesses and millions of people log in to 1Password to unlock smart, simple access to everything they care about. Our vision is to create a safer, simpler digital future for everyone, and our culture values simplicity, honesty and a human-centric approach to...

  • Product Marketing Manager

    2 weeks ago

    Remote, Canada Keela Full time

    **About the Role** As Keela’s Product Marketing Manager, you will report to the office of the CEO and be responsible for developing and executing the company's product marketing strategy. You will collaborate cross-functionally across teams to develop a deep understanding of customer needs, market trends, and competitive landscape to inform product...

  • Product Marketing Manager

    2 months ago

    Remote, Canada Jobvite Full time

    **#Description#** Employ is experiencing rapid growth and is looking to expand our team with the addition of a dynamic, data-focused Product Marketing Manager. Reporting to the Director of Product Marketing, you'll work collaboratively to equip internal and external stakeholders with relevant information on product launches and other important releases &...

  • Product Marketing Manager

    7 days ago

    Remote, Canada Hostaway Full time

    Hostaway is looking for an experienced Product Marketing Manager to help accomplish mission-critical growth goals for our exciting and fast-growing startup. This is a great opportunity to join a fun and dedicated team and make a meaningful contribution in a collaborative work environment. This position will report to the VP of Marketing. What you'll do -...

  • Product Marketing Manager

    1 week ago

    Remote, Canada Jobvite Full time

    #Description#Employ is experiencing rapid growth and is looking to expand our team with the addition of a dynamic, data-focused Product Marketing Manager.Reporting to the Director of Product Marketing, you'll work collaboratively to equip internal and external stakeholders with relevant information on product launches and other important releases & updates...

  • Product Marketing Manager

    2 weeks ago

    Remote, Canada Uberall Full time

    **Help us bring people and businesses together** Our SaaS platform enables multi-location brands and businesses to boost their online presence. From big to small, from Adidas to ZenPark, our client base contains some of your favourite brands as well, we bet. **The Past, Present & Future** In 2013, Uberall was born out of the vision by longtime friends and...

  • Digital Marketer

    4 weeks ago

    Remote, Canada Mrkd Marketing Full time

    **About us** MRKD Marketing is a digital marketing agency, highly focused on helping grow and scale fitness related businesses. We are looking for skilled digital marketers to join our team and grow with us as a company. **Position Details** - 100% remote - Fluent English speaking and writing skills - Full Time **Responsibilities** - Build and develop ad...

  • Digital Marketing Manager

    2 weeks ago

    Remote, Canada Top Growth Marketing Full time

    **Digital Marketing Manager (Remote Full time)** Looking for a The position is Remote + Full Time. We are passionate about learning, helping each other on the team grow, and having a good time. **Some of the requirements to qualify are**: - Team player with great communication skills. - Impeccable English & grammar. - Understanding of ad media buying...

  • Product Marketing Manager, Cloud Analytics

    2 weeks ago

    Remote, Canada Qlik Full time

    What makes us Qlik - Qlik helps enterprises around the world move faster, work smarter, and lead the way forward with an end-to-end solution for getting value out of data. A Gartner Magic Quadrant Leader for 13 years in a row! Our platform is the only one on the market that allows for open-ended, curiosity-driven exploration, giving everyone - at any skill...

  • Marketing Content Specialist

    2 months ago

    Remote, Canada FLOW5 Marketing Full time

    Job Posting: Content Marketing Specialist Are you a highly skilled and versatile content creator with a strong passion for digital marketing? FLOW5 Marketing is seeking an exceptional Content Specialist to join our team. As a Content Specialist, you will play a pivotal role in developing and implementing content strategies, creating visually captivating...

  • Marketing Content Specialist

    7 hours ago

    Remote, Canada FLOW5 Marketing Full time

    Job Posting: Content Marketing Specialist Are you a highly skilled and versatile content creator with a strong passion for digital marketing? FLOW5 Marketing is seeking an exceptional Content Specialist to join our team. As a Content Specialist, you will play a pivotal role in developing and implementing content strategies, creating visually captivating...

  • B2b Digital Marketing Account Strategist

    2 weeks ago

    Remote, Canada ThinkFuel Marketing Full time

    About the Role: We are looking to grow our talented team at our fast-paced Inbound Marketing Agency! ThinkFuel is seeking an ambitious, independent, and dynamic Marketing Strategist who is passionate about relationships and is interested in growing a new client base of business. We are searching for a skillful Marketing Strategist to assist in spearheading...

  • Product Marketing Lead

    4 days ago

    Remote, Canada Mysten Labs Full time

    Mysten Labs believes that decentralized and open protocols are the bedrock of the internet of value. This is why at Mysten Labs, we are creating foundational infrastructure to accelerate the adoption of decentralized protocols based on blockchain technologies. Mysten Labs is looking for a Product Marketing Lead to join our Brand + MarCom team. In this role,...

  • Product Marketing Director

    3 weeks ago

    Remote, Canada Embroker Full time

    **Who we are at Embroker** Embroker is the radically simple destination for industry-tailored commercial insurance. Our mission is to make it radically easier for businesses to get the right coverage at the best price. With a technology-first, customer-centric approach, Embroker is changing how businesses protect themselves, their staff, and their...

  • Product Owner, Marketing

    3 weeks ago

    Remote, Canada World Vision Canada Full time

    Are you looking for more than a job? At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too. Come and be part of a team of 400 Canadians with a vision for the world: Life in all its fullness for every child. You will experience Christian faith in action helping to make real and...

  • Manager, Market Expansion

    1 week ago

    Remote, Canada VISTA SERVICES Full time

    **Manager, Market Expansion & New Product Specialist** Vista Services is more than just a financial partner - we are helping communities, the people that live within them and the local contractors that service the area. Our dealers are experts in the water heater, HVAC, and residential infrastructure sector. Having both ownership from local management and...

  • Product Owner, Marketing

    1 week ago

    Remote, Canada World Vision Canada Full time

    Are you looking for more than a job? At World Vision Canada we offer challenging careers that change the lives of children all over the world and it will change yours too.Come and be part of a team of 400 Canadians with a vision for the world: Life in all its fullness for every child.You will experience Christian faith in action helping to make real and...