Manager, Marketing Operations

2 weeks ago


Vancouver, Canada University of British Columbia Full time

Staff - Non Union

Job Category

M&P - AAPS

Job Profile

AAPS Salaried - Information Services, Level B

Job Title

Manager, Marketing Operations

Department

Communications & Marketing | Student Communications Services | VP Students

Compensation Range

$6,551.00 - $9,418.83 CAD Monthly

The Compensation Range is the span between the minimum and maximum base salary for a position. The midpoint of the range is approximately halfway between the minimum and the maximum and represents an employee that possesses full job knowledge, qualifications and experience for the position. In the normal course, employees will be hired, transferred or promoted between the minimum and midpoint of the salary range for a job.

Posting End Date

March 4, 2024

Note: Applications will be accepted until 11:59 PM on the day prior to the Posting End Date above.

Job End Date

Mar 13, 2026

This position is expected to be filled by promotion/reassignment and is included here to inform you of its vacancy at the University.

At UBC, we believe that attracting and sustaining a diverse workforce is key to the successful pursuit of excellence in research, innovation, and learning for all faculty, staff and students. Our commitment to employment equity helps achieve inclusion and fairness, brings rich diversity to UBC as a workplace, and creates the necessary conditions for a rewarding career.

Job Summary

Student Communications Services (SCS) provides communications leadership and support to UBC's Office of the Vice-President, Students (VPSO) and Enrolment Services (ES). This role is part of a large, cross-functional team that works collaboratively to build and maintain a student-centred digital and communications ecosystem across web, social, blog, and other platforms to UBC Vancouver students.

The Manager, Marketing Operations is responsible for managing centralized communications projects, including developing, overseeing and operationalizing processes, and defining the required technology and data to manage the flow of communications requests, and for streamlining and standardizing marketing operations to enhance collaboration and effectiveness. This is a critical role in supporting the Communications and Marketing team's efforts towards integrated student-centred communications operations.

They will seek opportunities to systematically connect with communications teams and key campus partners across the VP Students and across campus, establishing points of collaboration to drive the goals of the UBC Student Strategic Plan. The role will ensure that marketing operations align with the student-centred communications and strategic priorities of the Student Communications Services team. The role collaborates with stakeholders, managers and team lead to lead centralized communications projects, understanding workflow objectives and translating them into operational processes, timelines and schedules. This position collaborates and works closely with the Manager, Digital Content and Marketing.

This position fosters the inclusion of voices that have been underrepresented or discouraged in the work they perform.

Organizational Status

The Manager, Digital Content and Marketing is a member of the Student Communications Services (SCS) team. This position reports to the Senior Manager, Communications and Marketing. An integral member of the Student Communications Services Team, the position works in close collaboration with SCS, VPSO, and ES teams.

Work Performed
- Marketing and promotions operations_
- Leads the development and oversight of scalable marketing and promotions operations for SCS
- Builds relationships with the VPSO service and program units to support collaboration and an integrated, student-focused approach to communications.
- Actively seeks out partnerships and develops and strengthens relationships with campus communicators and student clubs and groups to identify and improve opportunities for collaboration, coordination, and scalability.
- Develops guidelines, governance, and best practices to support a scalable, centralized model
- Designs and operationalizes campaign and content creation processes with an emphasis on scalability
- Oversees and manages social media activations at key live events as required (e.g. Athletics and Recreation, Ceremonies and Events etc.)
- Centralized project management_
- Responsible for centralized communications project management, including establishing and overseeing intake and the overall flow of student communications and marketing projects for SCS, developing and managing project timelines, ensuring timely and relevant stakeholder communication and engagement etc.
- Manages quarterly (or term-based) timelines, provides timely and consistent communication with partners, and leads project measurement and reporting. Works closely with the Senior Manager, Communications Marketing on identifying emerging priorities based on annual planning processes.
- Oversees the documentation proce



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