Marketing and Events Coordinator

3 weeks ago


Toronto, Canada The Eglinton Way BIA Full time

**The Eglinton Way BIA - Marketing & Events Coordinator**

The Eglinton Way Business Improvement Area represents over 200 businesses in the Eglinton and Avenue area. The BIA is dedicated to promoting our midtown Toronto neighbourhood as a high-value shopping district and vibrant place to live, work, browse, stroll, eat and get pampered.

The Eglinton Way needs the support of a Marketing & Events Coordinator for our overall mission, vision and strategic direction to promote the BIA. We are looking for a passionate, people-focused and self-motivating leader with impeccable organizational and multi-tasking abilities to spearhead and execute major community events, professional marketing initiatives, and provide assistance and support to the Office Manager in day-to-day operations.

**Event Coordination**:

- Ensure smooth planning and executing of existing events
- Lead the creation of new events from concept to completion
- Create and manage budgets and track incurred expenses for individual events
- Ensure appropriate understanding of the specific needs of each event
- Manage the solicitation process for vendors and suppliers
- Secure all required contracts, invoices, proof of insurance and other documentation, as needed
- Book the appropriate room or venue for the scope of the event
- Book and scheduling appropriate entertainment for events
- Source budget appropriate and cost effective supplies, refreshments, catering and décor for events and set-up/organization of said items
- Recruit extra staff and volunteers for event support
- Supervise and direct paid and volunteer staff at event
- Establish and secure event set-up, take down and security requirements
- Establish and secure the audio-visual and digital needs
- Be on hand, as required, for duration of event and directly involved in setup, clean-up and troubleshooting, to ensure the smooth execution of events
- Support the creation of event materials, such as, social media graphics, Powerpoint slides, posters, flyers, signage etc.
- Provide post-mortem report at end of the event on budget vs. actual expenses and suggest improvements to upcoming events
- Assist Office Manager with grant reporting
- Attend weekly Marketing Sub-Committee meetings and take notes
- Participate in daily phone calls with BIA chair for event planning, updates and debriefs

**Marketing**:

- Update the BIA website
- Design BIA marketing materials, such as, social media posts, ads, posters, flyers etc.
- Manage our social media profiles (Instagram, Twitter and Facebook)
- Update our events in online calendars
- Media and advertising outreach and coordination

**Qualities**
**- ** Enthusiastic and creative with can-do attitude
- Responsible, adaptable, self-starter, resourceful, personable and detail-oriented
- Ability to work independently and meet tight deadlines
- Attention to detail, strong organizational skills, creative thinking and a passion for events
- Ability to multitask, prioritize and plan several concurrent events
- Ability to work under pressure in a dynamic and changing environment
- Excellent written, presentation, verbal and interpersonal communication skills
- Takes ownership and accountability and possesses a high level of integrity
- Able to act with tact, discretion and confidentiality
- Highly developed interpersonal skills to work with board/committee members, local businesses and community members

**Success Measurements**
**-**Smooth execution of events with mínimal need for support
- Effective communication with BIA Office Manager, Chair and Marketing Sub-Committee to address the needs of the event
- Positive feedback from event participants and direct supervisors regarding the operation of each event
- Events completed within budget and in a cost-effective way

**Required Qualifications**:
**-**Post-secondary education in business, marketing, communications, event planning, local economic development, or another relevant field
- Minimum two years experience in event planning and execution
- Working knowledge of Gmail, Word, PowerPoint, Excel, Onedrive, Zoom & Mailchimp or similar
- Familiarity with website management (Wix), Adobe Creative Suite and Canva
- Have consistently reliable home Wi-Fi for occasional work from home days
- Some lifting may be required, especially around set-up and take-down for events
- Ability to work flexible hours as some events are mornings/evenings/weekends

**Good to Have**:
**-**Working knowledge of BIAs or a municipal/non-profit environment
- Knowledge of the local community
- Driver’s License

**Applications**
- Resume
- Cover Letter
- Three Professional References

**Job Type**: Full-time Salaried
**Work Hours**: Monday to Friday 9 am - 5 pm
**Evenings & Weekends**:Required for Meetings and Events
**Salary**: $45,000 - $50,000 (commensurate based on experience)

**Salary**: $45,000.00-$50,000.00 per year

**Benefits**:

- Extended health care

Flexible Language Requirement:

- French not required

Schedule:

- Mond



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