Creative Copywriter

3 weeks ago


Edmonton, Canada Government of Alberta Full time

**Job Information**

Job Requisition ID: 65211
Ministry: Communications and Public Engagement
Location: Edmonton
Full or Part-Time: Full-Time
Hours of Work: 36.25 hours per week
Permanent/Temporary: Permanent
Scope: Open Competition
Closing Date: January 2, 2025
Classification: Programs Service 3 - Market Adjustment

**Salary**: $2,626.89 - $3,448.73/bi-weekly ($68,561.83 - $90,011.85/annually)

Communications and Public Engagement (CPE) is the Government of Alberta’s full-service communications, public relations, and marketing department.

CPE expert staff delivers specialized services across the spectrum of communications and marketing - from research, design, writing and social media, to event coordination, issues management, digital communications, advertising, and public consultation. If you are a talented creative who believes in the power of good design and thrives in a demanding work environment, we want you to join our team.

**Role Responsibilities**:
The creative copywriter is responsible for developing and delivering creative products for a high volume of campaigns and other creative and social media assignments, often under tight timelines. The position must ensure quality of product while meeting all creative deadlines and aligning with government brand standards.

As part of the CPE creative team, this position works with a high degree of independence and in a collaborative manner with designers and digital content specialists to ensure objectives and deadlines are met, and materials are aligned with government brand standards.

**What you will do**:

- Write compelling copy for communications and marketing materials covering all mediums (print, radio, video, OOH, social, online display, and collateral)
- Proofread materials to ensure accuracy and consistency, and compliance with the GoA voice, tone and style guide
- Interpret creative briefs, identify and develop themes for creative development
- Explore creative options and develop creative concepts for consideration
- Write creative strategy statements, rationale, and presentations
- Present creative concepts to colleagues and clients
- Review copy produced by branch colleagues and suggest edits for brevity and compliance with GoA brand, voice and tone
- Partner closely with designers, digital content specialists, and communication advisor
- Demonstrated prowess in copywriting for all advertising mediums
- A strong working knowledge of Microsoft Office products
- Strong editorial, proofreading, and writing skills
- Familiarity with keyword research
- Experience with SEO copywriting best practices
- Experience with social media and content marketing
- Excellent interpersonal, verbal, and written communication skills
- Ability to manage multiple projects and meet deadlines under pressure
- Ability to work independently and in a team environment
- Passion for writing with an excellent portfolio of work

Please

**APS Competencies**:
Competencies are behaviors that are essential to reach our goals in serving Albertans. We encourage you to have an in depth understanding of the competencies that are required for this opportunity and to be prepared to demonstrate them during the recruitment process.
- **Agility** - Ability to anticipate, assess and readily adapt to changing situations/environments.
- **Drive for Results** - Understanding what outcomes are important and maximizing resources to achieve results that are aligned with the goals of the organization while maintaining accountability to each other and external stakeholders.
- **Develop Self and Others** - Committed to a lifelong learning and the desire to invest in the development of the long-term capability of yourself and others.
- **Build Collaborative Environments** - Leading and contributing to the conditions and environments that allow people to work collaboratively and productively to achieve outcomes.
- **Develop Networks** - Proactively develop networks, connect and build trust in relationships with different stakeholders.
- **Systems Thinking** - Ability to understand how your work will impact.
- **Creative Problem Solving** - Ability to assess options and implications, engage different perspectives and create strategic solutions for communications challenges.

This link will assist you with understanding competencies:
**Qualifications**:
University graduation in a related field plus 2 years progressively responsible related experience.

Equivalency (directly related education or experience considered on the basis of):

- 1 year of education for 1 year of experience; or
- 1 year of experience for 1 year of education.

**Notes**:
Please ensure your resume highlights how your previous work experience is related to the qualifications and requirements for this position. Please clearly state the employment dates on your resume with the month and the year.

**For employment: Please indicate whether your work experience is casual, part-time or full-time. Example: Receptionist, Jan 2018


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