Creative Resource Manager

2 weeks ago


Toronto, Canada T&Pm Full time

**About us**:
T&P_m_ is a global creative agency. We empower progressive marketers to make all the tough decisions that are necessary to build values-driven, distinctive brands that thrive.

We are fiercely independent, but a minority investment by WPP brings scale, unparalleled data resources and powerful friends. We’ve been at the forefront of re-integrating creative and media, and have been named one of Fast Company’s most innovative companies in advertising.

We’re made up of 1500+ makers, based in 45 offices, across five continents.

We believe passionately in the power of &: when you bring together a unique collection of diverse perspectives around the right data to solve the toughest problems, it always leads to the best, bravest ideas.

**About the Role**:
TELUS is undergoing a significant marketing transformation. ‘Mid-funnel’ channels - digital, social, retail and CRM - are the new creative canvas on which this iconic brand will continue to grow.

The TELUS Connected Studio marks a new generation in client dedicated creative studios designed specifically for this new era.

Bringing together the long-separated disciplines of creative, design, production, data, and media, into a single highly connected team, the Connected Studio produces smart, innovative creative work that builds TELUS’s brand for a wide range of customers across all of TELUS’s business lines.

As a member of the Connected Studios team, you’ll be working with cutting edge production technologies as well as with leading creative and production talent from across T&P_m_ and Hogarth’s Canadian and global network.

As a Creative Resource Manager, you will play a lead role in ensuring our creative projects are staffed with the optimal mix of talent. You will primarily manage the resource planning, casting against projects, allocation, and high-level scheduling across our Creative department, including art directors, copywriters, and designers. You are a forward-thinking leader that ensures projects and teams are properly staffed and run efficiently to meet deliverables. You have an excellent understanding of each creative’s professional aptitudes and a keen knowledge of timing involved to accomplish assigned tasks. This role will plan for incoming projects and implement resource changes against evolving priorities.

This role will report to the Head of Resourcing, but work closely with various stakeholders including the account and creative leads.

**What You Bring**:

- Previous ad agency experience
- A proven ability to critically assess resourcing requests, ask questions, and make strategic recommendations
- Proactive problem-solving; able to spot problems and solutions
- A passion for working with people
- An ability to understand peoples’ skills and needs and treat them with respect
- A collaborative approach to work
- The ability to work to tight deadlines
- You thrive in a fast-moving environment with an agile mindset
- Strong relationship building skills, someone who can understand the different skills and experience needed for different types of creative work within an integrated marketing team (Media/Social/Creative/Production/Adaptation)
- Excellent communication and negotiation skills
- Superb organisation and time management skills

**What You'll Do**:

- Reviewing, prioritizing and assessing all incoming creative requests.
- Assign creative teams.
- Attend all status meetings and update project information as needed.
- Liaise daily with Accounts Management and Production to track project progress and stay ahead of resource needs.
- Onboard new full-time and freelance creative and account hires to the Agency processes and best practices.
- Assess creative vacation requests and manage a smooth project transfer process.
- Search for and hire freelance creative resources for current and upcoming needs; negotiate rates and contracts in collaboration with the Finance department.
- Assess employee utilization by analyzing timesheets against expected expenditure of hours.
- Forecast creative resource needs based on monthly and annual planning of incoming work.
- Connect frequently with each creative person in the Agency to ensure their workload is manageable, engaging and satisfying.
- Analyze the health of the department by ensuring an equal distribution of work and providing ample opportunities for improvement and career progression.
- Other administrative tasks as required by your Manager and the growing needs of the Agency.
- Proven experience in creative resource management or a similar role within an advertising agency or creative environment.
- Exceptional organizational and project management skills.
- Strong interpersonal and communication skills, with the ability to manage and motivate a diverse creative team.
- A deep understanding of the creative process and the ability to provide an informed recommendation on project needs with specific talents.
- Keen to develop and refine processes while they'r


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