Marketing Coordinator

6 months ago

Niagara, Canada 124 on Queen Hotel & Spa Full time

**Key Responsibilities**:
**Content Creation**: Create engaging social media, websites, and newsletter content. This includes graphic design and creation and basic video editing.

**Social Media Management**: Manage and optimize our social media profiles and regularly post engaging content on Instagram, Facebook, and LinkedIn for each pillar of the business (hotel, spa, weddings, meetings & events and dining).

**Digital Marketing**: Manage our digital campaigns on Facebook, Instagram and Google to increase engagement and drive traffic. As well as monitor the performance of campaigns and adjust strategies as needed.

**Package/Promotion Creation**: Develop unique hotel packages/offers and promotional strategies to help drive business.

**Sales Support**: Collaborate with the sales team to create marketing materials and sales collateral that effectively communicate the value proposition of our property.

**Other Responsibilities**:
**Market Research**: Conduct research to understand customer behaviour and competitor trends and utilize insights to inform marketing strategies.

**Photography and Video**: plan, manage and execute photography and video shoots to create new and engaging content on an ongoing basis.

**Brand Management**: Maintain a strong brand image across all marketing initiatives and materials. Ensure all marketing efforts are cohesive and accurate across all of our websites and third-party platforms.

**Adhoc Marketing/Design Tasks**: Design and create promotional materials and other creative duties as assigned.

**Requirements**:

- 1-2 years experience in a Marketing position, preferably in the hospitality industry.
- 1-2 years experience with social media planning, content creation and reporting.
- 1-2 years experience writing copy for social media posts, websites and/or blogs.
- Strong graphic design skills and a working knowledge of video editing software.
- In-depth knowledge of social media platforms and trends.
- Experience with digital advertising on Facebook, Instagram, and Google.
- Exceptional copywriting and communication skills.
- Ability to think creatively and strategically to solve problems.
- Strong organizational and multitasking skills.
- Coachable and eager to learn.
- Team player who can collaborate effectively with cross-functional teams.

**Bonus Skills**:

- Photography skills and proficiency in photo editing.
- Proactive and able to work independently.
- Experience in the hospitality industry.

**About Us**:
Located in the heart of Niagara-on-the-Lake, 124 on Queen Hotel and Spa features luxurious hotel accommodations, a world-class spa, two restaurants, and multiple venues for weddings, events, and corporate retreats. Our recent expansion project has transformed the property into one of the top travel destinations in Ontario.

**Salary**: $50,000.00-$65,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Dental care
- Disability insurance
- Discounted or free food
- Extended health care
- On-site gym
- On-site parking
- Paid time off
- Store discount
- Vision care

Flexible Language Requirement:

- French not required

Schedule:

- Monday to Friday

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 2 years (preferred)
- Social media management: 2 years (preferred)

**Language**:

- English (required)

Ability to Commute:

- Niagara, ON L0S 1J0 (preferred)

Work Location: In person

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