Marketing Manager

2 weeks ago


Edmonton, Canada Landridge Homes Ltd Full time

Landridge homes is a leading home builder based in Edmonton, Alberta, Canada. With over 30 years of combined expertise in the industry, the company has established a a strong reputation for building highend, multi-million dollar homes. Landridge homes has completed multiple projects across Edmonton and surrounding areas, showcasing their commitment to quality craftsmanship and attention to detail. With a focus on customer satisfaction, we strive to exceed customer expectation and deliver exceptional homes that meet the unique needs of each client.

We are currently seeking an experienced Marketing Manager to join our dynamic team. As a Real Estate Marketing Specialist, you will play a crucial role in developing and executing marketing strategies to promote Landridge Homes and its luxury properties. Your primary responsibility will be to create and implement comprehensive marketing campaigns that effectively showcase the unique features and exceptional quality of our high-end properties, with the goal of attracting discerning clientele.

**Position Overview**:
The Marketing Manager will be responsible for leading the company’s marketing efforts. This position will be responsible for developing, executing, and executing on the company’s marketing plans and initiatives. The Marketing Manager will also be responsible for developing and implementing a marketing strategy that aligns with the company’s growth goals. The Marketing Manager will also be responsible for creating promotional materials, conducting market research, and developing a marketing calendar to ensure that all marketing activities are aligned with the company’s growth goals.

**Duties & Responsibilities**:

- Collaborate with the sales team to develop and execute innovative marketing strategies and campaigns that align with our brand vision and objectives.
- Conduct market research to identify target audiences, market trends, and competitor analysis to inform marketing strategies and positioning.
- Create compelling and persuasive content for various marketing channels, including digital platforms, print materials, social media, and websites.
- Manage and maintain our online presence, including website content, property listings, and social media profiles, to ensure accurate and up-to-date information.
- Coordinate and oversee the production of marketing collateral, including brochures, videos, virtual tours, and photography, to effectively showcase our luxury properties.
- Collaborate with internal teams, including sales, design, and development, to gather property information and insights to support marketing initiatives.
- Track and analyze marketing campaign performance and provide regular reports on key metrics, making data-driven recommendations for continuous improvement.
- Stay up-to-date with Experience:

- industry trends, emerging marketing techniques, and advancements in digital marketing strategies to maintain a competitive edge.

**Qualifications**:

- 2-3 Years of experience in Marketing is MUST.
- Diploma/Certificate/Bachelor's degree in Marketing, Communications, or a related field is preferred.
- Proven experience in marketing, preferably in the Real Estate segment.
- Strong understanding of real estate market dynamics, target audience segmentation, and competitor analysis.
- Excellent written and verbal communication skills, with the ability to create compelling content and effectively communicate brand messaging.
- High attention to detail and a keen eye for design aesthetics to create visually appealing marketing materials.
- Strong analytical skills and the ability to interpret data to drive marketing strategies and measure campaign effectiveness.
- Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced, dynamic environment.
- Proactive and self-motivated with a passion for real estate and luxury marketing.

**Salary**: $48,926.98-$56,834.31 per year

**Benefits**:

- Casual dress
- Company events
- Dental care
- Extended health care

Flexible Language Requirement:

- French not required

Schedule:

- 8 hour shift
- Monday to Friday

**Experience**:

- Marketing: 1 year (required)

Work Location: In person

Application deadline: 2023-08-20


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