Current jobs related to Marketing Manager, B2B Information Display - Toronto - LG Electronics Canada


  • Toronto, Canada LG Electronics Canada Full time

    As an industry expert, the B2B Information Display (ID) Marketing Manager is responsible for developing and implementing the division’s marketing strategy in order to further enhance LG B2B Information Display and Commercial TV brand awareness in Canada while supporting the division’s short and long-term business objectives. PRINCIPAL...


  • Toronto, Ontario, Canada Harding Display Full time

    Harding Display Corp, a leading provider of point-of-sale and in-store marketing solutions, is seeking an experienced corrugate display designer. Our team thrives on creativity and collaboration, and we're looking for someone who can bring innovative ideas to the table.About UsWe're a family-owned company with over 20 years of experience serving clients...

  • B2b Marketing Manager

    7 months ago


    Toronto, Canada HRH Talent Solutions Full time

    Are you a strategic marketing professional with a passion for driving B2B success? Join our client’s dynamic and innovative team. Our client is seeking a talented B2B Marketing Manager to lead our marketing efforts, drive growth, and build strong relationships within the business community. **About the Company** Our client creates software solutions and...


  • toronto, Canada Harding Display Full time

    Who We AreHarding Display Corp (HDC) is one of Canada's pre-eminent point-of-sale and in-store marketing solution providers. Located in Scarborough, Ontario, we are a family-owned company and have proudly been servicing clients in Canada and the U.S. since 1927 (that’s over 97 years!).Our customers – who include Coca Cola (Canada and USA), Keurig, Molson...


  • Toronto, Ontario, Canada Harding Display Full time

    At Harding Display Corp, we are proud to be one of Canada's leading point-of-sale and in-store marketing solution providers.We are a family-owned company located in Scarborough, Ontario, with a strong team of dedicated employees in all segments of our business, including graphic and structural design, production, manufacturing, logistics, sales, accounting,...


  • Toronto, Canada Dignity Health Global Education Full time

    **Overview** Dignity Health Global Education (DHGE) is a workforce development platform that enables healthcare systems and organizations to upskill and retain top talents. Dedicated to providing the best client experience, we develop custom online and hybrid programs and workforce development solutions that improves and positively impacts talent retention...


  • Toronto, Ontario, Canada Harding Display Full time

    About UsHarding Display Corp is a leading provider of innovative point-of-sale and in-store marketing solutions. Located in Scarborough, Ontario, we are a family-owned company dedicated to delivering exceptional customer-focused designs and services.


  • Toronto, Ontario, Canada Harding Display Full time

    About UsHarding Display Corp is a leading provider of point-of-sale and in-store marketing solutions in Canada. Founded in 1927, we have built a reputation for delivering exceptional customer-focused designs and innovative displays.Estimated Salary: $90,000 - $110,000 per yearThe successful candidate will be responsible for designing, detailing, and...


  • Toronto, Canada Dignity Health Global Education Full time

    **Overview** Dignity Health Global Education (DHGE) is an EdTech company created to revolutionize workforce development for healthcare professionals. Backed by one of the largest not-for-profit health systems in the U.S., we develop best-in-class education in the form of certificate and degree programs with some of the best educational institutions and...


  • Toronto, Canada Harding Display Full time

    Who We AreHarding Display Corp (HDC) is one of Canada's pre-eminent point-of-sale and in-store marketing solution providers. Located in Scarborough, Ontario, we are a family-owned company and have proudly been servicing clients in Canada and the U.S. since 1927 (that’s over 97 years!).Our customers – who include Coca Cola (Canada and USA), Keurig, Molson...


  • Toronto, Canada Harding Display Full time

    Who We AreHarding Display Corp (HDC) is one of Canada's pre-eminent point-of-sale and in-store marketing solution providers. Located in Scarborough, Ontario, we are a family-owned company and have proudly been servicing clients in Canada and the U.S. since 1927 (that’s over 97 years!).Our customers – who include Coca Cola (Canada and USA), Keurig, Molson...


  • Toronto, Ontario, Canada Axoni Full time

    At Axonify, we're revolutionizing the frontline experience with our science-backed solution that maximizes workforce potential.About UsWe thrive on giving frontliners what they need to learn, connect, and get things done through our enjoyable, engaging, and easy-to-use SaaS platform. With an unprecedented 83% engagement rate, we're changing the game in...

  • Marketing Manager B2B

    7 months ago


    Toronto, Canada Edgewood Health Network Inc Full time

    Be part of the work that’s changing lives. - Supervise B2B marketing team and effectively maintain budget - Act as a brand guardian ensuring that all marketing and business development activities reflect and ehance our brand values - BD team collaboration and Strategy Management - Collaborate with Business Development team on strategy - Stay up-to-date on...


  • Toronto, Ontario, Canada Harding Display Full time

    Company Overview: Harding Display Corp (HDC) is a leading provider of innovative point-of-sale and in-store marketing solutions. With a strong commitment to customer-focused approaches and cutting-edge designs, we serve clients across Canada and the United States.


  • Toronto, Canada Harding Display Full time

    Who We AreHarding Display Corp (HDC) is one of Canada's pre-eminent point-of-sale and in-store marketing solution providers. Located in Scarborough, Ontario, we are a family-owned company and have proudly been servicing clients in Canada and the U.S. since 1927 (that’s over 97 years!).Our customers – who include Coca Cola (Canada and USA), Keurig, Molson...


  • Toronto, Canada Harding Display Full time

    Who We Are Harding Display Corp (HDC) is one of Canada's pre-eminent point-of-sale and in-store marketing solution providers. Located in Scarborough, Ontario, we are a family-owned company and have proudly been servicing clients in Canada and the U.S. since 1927 (that’s over 97 years!). Our customers – who include Coca Cola (Canada and USA), Keurig,...


  • Toronto, Canada Harding Display Full time

    Who We AreHarding Display Corp (HDC) is one of Canada's pre-eminent point-of-sale and in-store marketing solution providers. Located in Scarborough, Ontario, we are a family-owned company and have proudly been servicing clients in Canada and the U.S. since 1927 (that’s over 97 years!).Our customers – who include Coca Cola (Canada and USA), Keurig, Molson...


  • Toronto, ON, Canada Harding Display Full time

    Who We Are Harding Display Corp (HDC) is one of Canada's pre-eminent point-of-sale and in-store marketing solution providers. Located in Scarborough, Ontario, we are a family-owned company and have proudly been servicing clients in Canada and the U.S. since 1927 (that’s over 97 years!). Our customers – who include Coca Cola (Canada and USA), Keurig,...


  • Toronto, Canada Array Marketing Full time

    **About Array Marketing** For over 40 years, Array Marketing has been a global leader in the retail display and in-store merchandising services industry. Global brands like Estée Lauder, Sephora, L'Oreal and Samsung to name a few, rely on our team of more than 2,000 employees around the world, to create great retail experiences by bringing their visions to...


  • Toronto, Canada Dokainish & Company Full time

    **B2B Marketing Copywriter - Dokainish & Company** **Background** The capital project landscape is impacted with billions of dollars lost from cost overruns. Dokainish & Company stands out with a track record of building award-winning PMOs and lowering cost overages up to 200% on projects in energy, infrastructure, mining, construction, defense, and more....

Marketing Manager, B2B Information Display

7 months ago


Toronto, Canada LG Electronics Canada Full time

As an industry expert, the B2B ID & IT Marketing Manager is responsible for developing and implementing the division’s marketing strategy in order to further enhance LG B2B Information Display, Commercial TV, Laptop, Monitor and Projector brand awareness in Canada while supporting the division’s short and long-term business objectives.

PRINCIPAL RESPONSIBILITIES

Brand Leadership
- Further elevate LG’s brand profile within the B2B Information Display and Commercial TV, Laptop, Monitor and Projector segments in Canada.
- Effectively market LG’s B2B ID & IT products to defined target segments.
- Develop plans to leverage existing or potential opportunity Partnerships consistent with the LG B2B ID & IT brand.
- Establish and communicate LG B2B ID & IT objectives for the category in Canada so that there is shared, company-wide alignment on success metrics.

Brand Execution
- Work with the senior management team to develop and execute marketing strategies, tactics and plans for the business to increase revenues and market share.
- Ensure all product touch-points to LG’s target audiences are consistent with the company’s corporate guidelines and brand position.
- Lead internal and external collaboration of ideation and production of creative content for ID & IT business audiences through digital, traditional, PR, Sponsorship, events, and lead-gen touch points.

Trade Marketing
- Develop marketing materials, including brochures, promotional and activities, advertising, packaging, and other relevant materials as needed.
- Direct co-branded marketing programs with LG B2B ID & IT Partners.
- Provide final approval on all co-branded creative assets.
- Complete market visits on a monthly basis.

Relationship Management
- Effectively manage Advertising, Media, Digital, Research and Lead Gen agency relationships in order to ensure brand and message alignment, and timely execution of initiatives.
- Succinct completion of Advertising, Media, and Research agency briefings with the support of other internal stakeholders in order to ensure the campaign purpose, target customers, timelines and expected results are commonly understood.
- Work with B2B ID & IT Product and Sales Managers to prioritize and effectively execute new product introductions” though various media and Partner channels as needed to support achievement of corporate and category brand and financial objectives.

Planning
- Budget: Management of annual budget process for B2B ID & IT.
- Monthly review and YTD performance and adaptation of plans as needed to achieve annual sales, profit, and expense objectives. Set, track and report on marketing performance metrics that demonstrate marketing ROI and customer engagement.
- Collaborate and develop activities related to advertising, public relations, sponsorships, tradeshows, and sales support.
- Direct product launches including marketing messages, product reviews and article placements.

Analysis
- Target customer segments: Gather relevant data for customer segments and actively monitor and analyze this data to refine marketing strategy and generate consumer insights.
- Marketing objectives: Define and track performance of key brand metrics for the Canadian B2B ID & IT marketplace.
- Market share: Gather and analyze relevant market data to ensure achievement of market share objectives at the National and Provincial level, and with key retail channel partners.

Administration
- Timely processing of invoices on a monthly basis in order to ensure that vendors are paid per agreed terms, and that LGECI does not incur ongoing financial liabilities related to past activities or commitments.

KNOWLEDGE, SKILLS, AND ABILITIES
- Bachelor’s degree in Marketing, Digital Marketing, or other relevant discipline
- Minimum of 7 - 10 years of brand management experience with demonstrated record of positive business results.
- Strong Digital Marketing experience with a proven track record of executing high ROI initiatives and digitals tactics.
- Experience in creating Lead Generation activities for B2B & B2C customers.
- Prior experience managing and energizing a broad range of advertising, media, promotion, and Public Relations agencies.
- B2B marketing experience, specifically in the areas of targeting, brand strategy and positioning, concept development and testing, marketing plan development, execution and post-analysis, testing, evaluating and advocating breakthrough new marketing programs.
- Strong relationship management skills, both internal and external, including the ability to respond effectively to the most sensitive inquiries or complaints.
- Strong administrative skills, leveraged to efficiently initiate and manage major campaigns, process invoices, and keep ahead of day-to-day volume of work and mixed priorities.
- Ability to pivot quickly in response to changing market dynamics and competitive activities.
- Ability to prioritize multiple product categories within the business.

**Preferred**:

- Pr