Digital Marketing Coordinator

6 months ago

Edmonton, Canada zag Creative Group Inc Full time

**Ideas with Intention**

zag (that’s right, no capital) is a full-service, marketing and advertising agency that is hell-bent on getting to know brands inside and out. We ensure we capture the perfect blend of creativity, strategy, and management to catapult brands in the right direction with ease. With us, there is always room to grow, and we are currently looking for an Account Coordinator to do just that.

We come to work every day to solve challenges, and we lean on our teammates to do it. We all have titles, but we’re not defined by them. By working together and bending our disciplines, we bring unique perspectives to the table, learn from each other, and ultimately, stick the landing.

We have six guiding principles that help keep us grounded along the way:

- Be Better._

We strive for unicorn-level greatness.
- Own It._

We care about what we create.
- Think Beyond._

We outsmart challenges with creative and forward thinking.
- Get Real._

We dare to show up authentically, together.
- Team Up._

We take the carpool lane, working together to achieve the best results.
- All In._

We put in the work, and it shows.

**The Position**

The Digital Marketing Coordinator is responsible for implementing and managing client online marketing efforts. In this role, the Digital Marketing Coordinator executes tasks that ensure all social and digital efforts are carried out efficiently and effectively. They’re skilled organizers who are highly effective at staying on top of multiple projects, each with various moving pieces, thanks to their proactive thinking skills, exceptional verbal and written communication abilities and a strong attention to detail.

**Overall Accountability**
- Implement, monitor and adjust paid advertising
- Analyze and report on organic and paid metrics as well as website and newsletter data
- Implement blog posts and newsletters
- Make website updates
- Post organic content
- Respond to social media inquiries and issues as they arise

**Your responsibilities as an Digital Marketing Coordinator at zag**:

- Collaborate with the creative team in creation of recommendations, strategies and actions for the client
- Demonstrate strong analytical abilities to evaluate end-to-end customer experience across multiple channels and customer touch points
- Become an expert in agency clients, be able to act as though part of their team
- Remain up to date with the latest trends and best practices in digital and social media
- Monitor assigned project constraints (schedule/scope/resources)
- Champion internal systems for better efficiency
- Evaluate emerging technologies and provide thought leadership and perspective for adoption where appropriate
- Educate clients and manage their needs and expectations
- Complete assigned tasks in a timely manner
- Provide ongoing project status updates to internal team members
- Prepare reports summarizing the results of engagement
- Fulfill activities that build relationships with clients and suppliers Provide persuasive rationale for clients to sign off on proposals

**Your strengths and qualifications**:

- Strong attention to detail with a customer focused mindset, and strong critical thinking and problem-solving skills
- Flexible and adaptable to changing project requirements, client preferences, and project and program revisions; with a willingness to learn and adapt to new technologies, tools, and processes
- Ability to work under pressure, tight and timely deadlines, and manage multiple projects simultaneously
- Ability to learn processes and systems easily
- Excellent communication skills, both written and verbal
- Well-developed and honed interpersonal skills
- Self-motivated with an enthusiasm to learn

**Key relationships**:

- Reports to VP Operations
- Will work closely with Account Managers within Account Services Team, as well as the Strategy, Creative, and Digital teams
- Will correspond with our client partners

**What we offer you**:

- Competitive pay
- Comprehensive Dental and Health benefits
- Competitive vacation time, PTO days, and zag days.
- Remote flexibility (while you can be located anywhere in Canada, you will be expected to work within an MST time zone)
- Extracurriculars (holiday parties, summer party, Party Planning Committee, etc. - and more)
- Professional Development opportunities

**Applying**

To be considered for this position, you will need exceptional verbal and written communication abilities and a strong attention to detail. Agency experience or freelance capabilities will be considered an asset.

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