Digital Ads Specialist

2 weeks ago


Winnipeg, Canada Evolution Wheel Full time

Evolution Wheel is an innovative company that manufactures tires for the heavy construction industry. We are looking for a Digital Ads Campaign Specialist who wants to be part of a fast growing young company and take pleasure in seeing how their contributions directly benefit growth. The successful individual will have a strong grasp of running digital ad campaigns and monitoring their performance.

**Responsibilities**:

- Work with ownership to develop digital ad campaigns building on our current content and success.
- Manage a sizeable advertising budget focusing on Google Ads with additional campaigns running on Facebook, Instagram and LinkedIn where applicable.
- Building and maintaining sales and marketing metric tracking systems within Hubspot and excel where results are reported to management on a weekly and monthly basis.
- Optimizing digital campaigns for lead generation based on marketing metric data, campaign performance and ad spend budgets.
- Oversea the design and creation of landing pages with content tailored for both digital ads customer experience and SEO keyword objectives
- Plan SEO keyword marketing campaigns, review, analyze and update as needed
- Review competitors online digital presence and identify opportunities to increase Evolution Wheel's competitiveness on an ongoing basis
- Develop and execute marketing strategies and content development for existing and new product lines across the companies product suite.

**Requirements**:

- A certificate or degree in marketing or a related field
- Google Ad Words Certifications, Google Ninja preferred
- Experience with Hubspot automations and analytics tools, certifications preferred
- Someone who has an analytical mind that enjoys constantly implementing, monitoring and adjusting the advertising process based on results.
- High level thinker in terms of developing and implementing marketing strategies and plans
- Highly motivated individual who is goal oriented and able to work towards targets
- Experience in creating and optimizing landing pages and user funnels

**Job Types**: Full-time, Permanent

**Salary**: $50,000.00-$110,000.00 per year

**Benefits**:

- On-site parking

Flexible Language Requirement:

- French not required

Schedule:

- Monday to Friday

Supplemental pay types:

- Bonus pay

**Experience**:

- Google Ads: 3 years (preferred)
- HubSpot: 2 years (preferred)

Work Location: In person



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