Shopper Marketing Coordinator

2 weeks ago


Toronto, Canada Spinrite Full time

Spinrite is the largest craft yarn and sewing thread company in North America. As an industry leader focused on driving growth and execution excellence, we are looking for a Shopper Marketing Coordinator to join our growing Product Development & Shopper Marketing team.

**Duties and Responsibilities**:

- Execute and coordinate account specific merchandising tools for optimum shopper experience
- Manage project workflows and assignments within Air table
- Liaise with retailer counterparts in the execution of marketing campaigns in line with our brand priorities
- Manage the launch package process and provide support to Sales in building customer presentations and managing marketing materials for customer meetings
- Support Sales team on all customer-specific initiatives and other trade marketing functions
- Partner with the Graphics team to create marketing materials e.g., packaging, ads, planograms, inspiration sheets, promotional proposals, and Design Team on pattern support for account-specific initiatives.
- Manage creation of in-store and key account presentation materials e.g., tear offs, swatches, launch packages
- Handle day-to-day sales, customer, and account-support activities
- Provide marketing support to other internal and external partners i.e., sales, operations, product development, customers, consumers, and others as required
- Provide support and assistance to the sales team; flag and quantify risks and escalate when required
- Create reports, draft presentations, formulate internal/external communication (written and verbal), and other marketing support duties
- Follow standard defined health and safety procedures and report any observed workplace hazards
- Perform other duties as required

**Qualifications**:

- Independent self-starter, entrepreneurial thinker, and adaptable to change
- Solid communication skills, able to work with all levels within the organization
- Highly organized and proactive with ability to work within a fast pace environment
- Creative and strategic thinker, great at problem solving
- Strong customer focus
- Strong computer skills in Microsoft Word, PowerPoint, and Excel
- 1-2 years' experience in marketing or trade marketing related role
- University education, in Business or Marketing.


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