Marketing Coordinator

3 weeks ago

Toronto, Canada Branksome Hall Full time

**Marketing Coordinator**

**Employment Terms**:Full-Time, Permanent

**Start Date**: ASAP

**About Branksome***:
Branksome Hall, a leading independent International Baccalaureate (IB) World School for girls challenges and inspires students to love learning and shape a better world. Through the unique combination of wellbeing, outstanding academics and international mindedness, Branksome Hall students and employees become impactful leaders who give back to their communities. With our values of Sense of Community, Inclusiveness, Creativity and Making a Difference as a foundation, Branksome Hall offers a strong liberal arts curriculum that develops critical thinking and inquiry skills.

**What We Offer***:

- A hybrid work environment;
- A competitive package including a comprehensive benefits package and a matching RRSP program;
- Vacation starting at three weeks with additional paid “Branksome days”;
- Access to professional development opportunities and internal training opportunities;
- Access to state of the art facilities and resources to support innovation, entrepreneurship and well-being, including a fitness center and salt-water swimming pool;
- Opportunity to take part in our lunch program (taxable benefit).

**Come Make Your Mark***:
We are seeking a dynamic Marketing Coordinator to support the full range of marketing coordination activities. You will play a pivotal role in the Advancement and Community Engagement department.

Reporting to the Associate Director of Marketing and Events, the Marketing Coordinator will contribute to existing marketing, events and alum communications programs, while assisting with the development of new advertising and event marketing initiatives for the admissions cycle. You will have prior experience with a wide range of marketing functions, including branding, advertising, communications, event planning, digital marketing, and social media.

**Responsibilities Include but Are Not Limited To**:

- Assist in the implementation of Branksome Hall’s brand strategy, specifically in support of the school advertising campaign;
- Project manage the creative asset development of the ad campaign and general marketing initiatives, including the scheduling of photography and videography, recruitment of participants, media usage releases from talent and coordination of on
- and off-campus shoots;
- Execute the on media-buying program, ensuring delivery of creatives per approved plan and deadlines, coordinating Media Purchase Approvals and tracking deliverables spreadsheet between advertising, design agencies and media-buying companies;
- Coordinate the production and delivery of Our Kids Media deliverables and programs, in conjunction with the Admissions team;
- Assist with website page updates, focusing on landing pages for paid advertising (homepage, welcome to admissions, scholarships);
- Coordinate SEO work, including transfer of plans in between agencies and making required updates;
- Coordinate the completion and distribution of brand and communications style guide;
- Assist our Alum Relations Officer with communications, event marketing, planning and promotional activities, as well as contributing to the engagement strategy of the online networking platform;
- Assist our Events Specialists with promotional materials for various events activities across the school, including the creation of invitations, programs, video and photo coordination;
- Maintain and update the department’s project management platform, as well as the directory of suppliers and freelancers;
- Other duties as assigned.

**What You Bring***:

- A university or college degree in a related field (marketing, advertising, or communications) with 4 - 5 years’ progressive. An equivalent combination of education and experience will be considered;
- Past event management experience and experience in an educational institution would be considered an asset;
- An understanding and the ability to plan, budget and forecast effectively;
- Superior written, verbal communication and presentation skills;
- Excellent project management skills and strong analytical skills;
- Knowledge of traditional, digital, content and social media marketing;

**How to Apply***:
To play a pivotal role within a leading educational institution, please
**submit** your cover letter and resume. Applications will be reviewed as of
** April 14, 2023**, and the posting will remain active until filled.

Applications will also be accepted by mail and can be sent to the address below:
Branksome Hall - Human Resources

10 Elm Avenue

Toronto, Ontario

M4W 1N4

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