Specialist Shopper Marketing

2 weeks ago

Toronto, Canada Metro Inc. Full time

**Position Title**:
***Specialist Shopper Marketing (1 year Contract)

**Requisition ID**: 33121

**Career Group (ADSP)**:
***Administrative

**Division**:Qc - Marketing Metro (80069072)

**Department**:
***Marketing and e-Commerce

**Work Location**:METRO ON - 5559 DUNDAS STREET W (#A-DUND)

**Province**:Canada : Ontario

**Position Type**:Temporary

**Summary**:
The Shopper Marketing Specialist reports to the Manager, Shopper Marketing, and will have a particular focus on Metro Ontario's Digital Marketing channels. They will support the design and execution of Shopper Marketing Campaigns that are designed to build brand equity, drive traffic to store, increase customer engagement. They will also play a critical role in managing Metro's Category marketing strategy through creative and annualized marketing activations and strategy. They will work to ensure a seamless and fully integrated brand experience that is category specific across all marketing channels as part of the customer journey. Additionally, they will be responsible for weekly reporting, and creating and driving ROI across all channels by defining and reporting against performance metrics.

**Specific Responsibilities**:

- Contribute to the planning, development and project management of digital-first, multi-faceted Shopper Marketing campaigns that support commercial business strategies, brand objectives, and tactical marketing plans
- Responsible for managing shopper marketing content within Metro's larger Content Calendar, including all creative category specific assets
- Manage end-to-end photography and videography process for digital vendor programs with lead agencies and/or influencers, including daily support and briefing of thematic photography/videography projects to ensure adherence to brand guidelines
- Coordinate with Merchant teams and Marketing functional groups to manage Shopper Marketing Calendar of events
- Point of contact to facilitate support to business partners inclusive of eCommerce and Loyalty
- Support in the building of Marketing Plans, Category Plans and Post Mortem presentations
- Budget Management: Track and consolidate period end budget and data reports; manage and process MPA’s (Media Production Approvals), estimates, and invoices
- Assist in development of Digital campaign creative briefs and paid media (digital) briefs for partner vendor programs to promote thematic event
- Contribute to ongoing process improvement to achieve cost and process efficiency
- Supports ad-hoc requests (presentations, projects, consultations) from Metro Ontario's Senior Management (Category Management and Operations teams)

**Qualifications**:

- University degree or related education in marketing is preferred
- 2 - 3 years of Marketing experience & digital marketing
- Grocery retail experience is an asset, as is experience in digital media
- Proficient computer skills. (Outlook, Excel, Word, PowerPoint)
- Excellent communication skills. (Verbal and Written)
- Strong organizational skills with a high attention to detail
- Strong analytical skills
- Strong interpersonal skills with an ability to interact and build strong relationships with key stakeholders
- Creative problem-solving skills, with a drive to achieve results
- Passion for the customer path to purchase and advertising

LI-Hybrid

**_
Metro values, respects and leverages the differences and competences of all employees from a variety of different backgrounds. We will consider all qualified applicants for employment._**

**_ _**

**_ Only applicants that meet the qualifications will be contacted._**

**_ We respectfully request no calls or unsolicited resumes from agencies._

  • Shopper Marketing Manager

    Found in: Jooble CA O C2 - 2 weeks ago

    Toronto, ON, Canada Itvjob Full time

    The Shopper Marketing Manager owns and is accountable for the Nutrition Business Unit (BU) end-to-end in-store and online customer marketing programs. Owns the execution of Retailer accounts shopper marketing activity system and contributes to their ROI and sales targets. Is accountable for the development and execution of customer-specific shopper...

  • Personal Shopper

    2 weeks ago

    Toronto, Canada A Plus Creative Inc. Full time

    Want to join a fun, creative team at a top Toronto advertising, marketing, and production company? We’re looking for a talented fashion personal shopper to join us! **Position Summary**: As a Personal Shopper, the primary responsibility of this freelance position is to pull fashion and wardrobe items for the on-figure photo and video shoots based on...

  • Manager, Shopper Insights

    3 days ago

    Toronto, Canada Mondelēz International Full time

    **Job Description**: **Are You Ready to Make It Happen at Mondelēz International?** **Join our Mission to Lead the Future of Snacking. Make It With Pride.** You will support our growth and the delivery of excellent business results. You will be responsible for converting in-depth shopping and retail environment insights into category, retail and customer...

  • Shopper Execution Executive

    3 days ago

    Toronto, Canada Molson Coors Full time

    **Date**:Feb 7, 2024**Location**:Toronto, ON, CA**Requisition ID**:29720**The Headlines**: - In the role of **Shopper Execution Executive **you will be part of the Marketing Activation and Customer Solutions team. You’ll be the executional customer expert and own the execution of the Perfect Store strategy for assigned customers. You’ll hold a robust...

  • Digital Marketing Specialist

    2 weeks ago

    Toronto, Canada Napkin Marketing Inc. Full time

    ABOUT US napkin marketing is a boutique digital marketing and web design agency that believes in thinking big, working hard and having fun while creating dynamic solutions for our clients. We are currently looking for a vibrant, detail oriented and creative Marketing Specialist who will manage our clients’ projects in web development, search, social and...

  • Shopper Marketing Associate

    5 days ago

    Toronto, Canada Spin Master Ltd Full time

    Are you a kid at heart looking to build a career with a leading global children's toy, entertainment and digital gaming company? At Spin Master, our unwavering commitment to open mindedness, integrity and innovation is a great part of what has made us an industry leader. How do we stay ahead of the pack? By hiring the best and brightest minds—and that’s...

  • Customer Marketing Project Specialist

    7 days ago

    Toronto, Canada Vibrant Marketing Full time

    VIBRANT Marketing is a leading North American commercial marketing firm. We bring success to our clients by providing creative ideas, savvy marketing, and sales solutions capabilities. For leading brands, start-ups, or challengers we help accelerate and/or energize their commercial effort. In order to support our growth, we are currently looking for a...

  • Senior Growth Marketing Manager, Shoppers Drug Mart eCommerce

    Found in: Jooble CA O C2 - 2 weeks ago

    Toronto, ON, Canada Knewin Full time

    At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experiences, or designing an app that will impact the lives of people across the country, we’re up for the challenge. Loblaw Digital is the team responsible for building and operating the online businesses of...

  • Sales & Marketing Specialist

    5 days ago

    Toronto, Canada Prime Performance Marketing Full time

    Join Prime Performance, a leading experiential marketing firm, as a Sales & Marketing Specialist. We seek dynamic individuals to engage with potential customers, champion brands, and drive campaign success. **Responsibilities**: - Represent esteemed clients during campaigns, promoting their products to potential customers. - Lead teams, understand KPIs,...

  • Senior Growth Marketing Manager, Shoppers Drug Mart eCommerce

    Found in: Talent CA C2 - 1 week ago

    Toronto, Canada Loblaw Digital Full time

    At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experiences, or designing an app that will impact the lives of people across the country, we’re up for the challenge. Loblaw Digital is the team responsible for building and operating the online businesses of...

  • Senior Growth Marketing Manager, Shoppers Drug Mart eCommerce

    Found in: Jooble CA O C2 - 2 weeks ago

    Toronto, ON, Canada Medium Full time

    At Loblaw Digital, we know that our customers expect the best from us. Whether that means building the best, most innovative online shopping experiences, or designing an app that will impact the lives of people across the country, we’re up for the challenge. Loblaw Digital is the team responsible for building and operating the online businesses of...

  • Retail Development Specialist

    Found in: beBee jobs CA - 2 days ago

    Toronto, Ontario, Canada Danone Full time

    As part of this position, you will be accountable for: The Retail Development Specialist for Danone is directly involved to drive in-store sales growth by executing Danone's strategic retail plan (PICOS - Picture of Success) at an assigned territory (Toronto-Scarborough to Ajax). As part of the national retail team, you will be reporting to the regional...

  • Channel Activation Specialist

    3 days ago

    Toronto, Canada Hill's Pet Nutrition Full time

    No Relocation Assistance Offered 153321 - Toronto, Ontario, Canada **About us**: At Hill’s we have a purpose. Every day around the world, we transform the lives of millions of pet families through groundbreaking innovation, outstanding nutrition, and the most creative people. If you’re interested in work that matters, motivated by passion for pets, we...

  • Marketing Specialist

    1 week ago

    Toronto, Canada EnQueue Staffing Full time

    Marketing Specialist, Brand and On Site Execution of brand and product marketing strategies that drive awareness, demand, and revenue, while also engaging and influencing customers on site to drive sales by:Working with Director of Marketing on marketing strategies focused on growth, new product development and brand awareness across channels.Gathering and...

  • Marketing Specialist

    4 days ago

    Toronto, Canada EnQueue Staffing Full time

    Marketing Specialist, Brand and On Site Execution of brand and product marketing strategies that drive awareness, demand, and revenue, while also engaging and influencing customers on site to drive sales by:Working with Director of Marketing on marketing strategies focused on growth, new product development and brand awareness across channels.Gathering and...

  • Marketing Specialist

    3 days ago

    Toronto, Canada Global Village Construction Ltd Full time

    **The key responsibilities of a Marketing Specialist include**: - Developing marketing strategies: A Marketing Specialist must have a clear understanding of the company's goals and target audience to create marketing strategies that align with those goals. - Conducting market research: The Marketing Specialist must conduct market research to understand the...

  • Manager, Marketing

    7 days ago

    Toronto, Canada Coca-Cola Canada Bottling Limited Full time

    Facility Location - Toronto Work Location - Posting Locations - Toronto Department - Customer Collaborative Marketing Job Function - Sales and Marketing Employee Type - Regular Employee FT Salaried Shift/Hours - **About Us**: **_ Proudly Canadian and Independently Owned, We are Coke Canada!_** Coca-Cola Canada Bottling Limited is Canada’s premier...

  • Marketing Director, Shopper Marketing

    16 hours ago

    Toronto, Canada Coca-Cola Canada Bottling Limited Full time

    Work Location - Toronto (Hybrid) Employee Type - Regular Employee FT Salaried **About This Opportunity**: In this role, you will develop, implement, and execute growth strategies and beverage solutions in collaboration with a national retail and Food Service On-Premise (FSOP) customer portfolio across Canada. You will be responsible for driving value,...

  • Marketing Specialist

    Found in: Talent CA C2 - 1 week ago

    Toronto, Canada Cooper's Full time

    Marketing SpecialistCooper's is a Toronto based staffing agency dedicated to providing excellent service to all clients and applicants in the greater Toronto area.  We currently have an open position for a marketing specialist that we need to fill right away.  If you are interested in this role, please reply as soon as possible.  We welcome all applicants...

  • Marketing Specialist

    Found in: Appcast CA A2 P - 1 week ago

    Toronto, Canada EnQueue Staffing Full time

    Marketing Specialist, Brand and On Site Execution of brand and product marketing strategies that drive awareness, demand, and revenue, while also engaging and influencing customers on site to drive sales by:Working with Director of Marketing on marketing strategies focused on growth, new product development and brand awareness across channels.Gathering and...