Account Director
2 weeks ago
Company Overview
Are you ready to elevate your career in the fast-paced world of marketing, advertising and technology?
Look no further than Operatic, one of Canada's premier agencies and one of the fastest-growing companies in the country for five consecutive years. Operatic is a results-driven, full-service agency that solves complex challenges with audience-inspired strategy. Our strengths include market research, creative strategy, digital transformation, and traditional and digital marketing tactics that connect brands with their audience and motivate them to act.
If you're entrepreneurial and passionate about marketing strategy, creative problem-solving, technological innovation, and delivering exceptional results, we want you on our team
About the Role
An Account Director at Operatic Agency is a leadership role and goes beyond day-to-day execution and strategy, emphasizing strategic growth, mentorship, and a keen interest in the financial health and future expansion of client accounts. The Account Director will report to the Associate Director of Strategy and Client Services, and they are responsible for shaping and executing high-level strategic initiatives, leading a team of Account Supervisors and Account Managers, and fostering client relationships at a senior level.
What You'll be Doing
Client Ownership
Responsible for the overarching management of clients and their respective brands
Demonstrates accountability for their own and others' work, delegating effectively to balance a varied and demanding workload
Leads cross-functional teams in their delivery of a host of different initiatives, including (but not limited to) product launches, events (e.g., speaker training, OLAs, consultancy meetings), and initiatives (e.g., chart audits, video shoots)
Owns the financial health of their client's business, always knowing where they are vs. commercial targets
Understands client objectives and contributes to strategic marketing plans that deliver a positive ROI for our clients and agency
Has a clear picture of their clients' margins, profitability and revenue, including what is driving these and what can be done to improve
Identifies, develops, and converts new business opportunities with existing and future clients
Collaborates on new business, including developing proposals and pitch presentations, as well as participating in pitches
Technical Expert
Deeply understands their clients' businesses, industry, competitors, key drivers, environment, etc.
Maintains a detailed awareness of relevant market trends affecting their clients and developments in the broader pharmaceutical industry
Responsible for onboarding new Accounts Team members onto brands, which includes an overview of marketing and medical information
A deep understanding of CRMs like Veeva, including overseeing the circulation of promotional materials through MLR review.
Team Development
Responsible for onboarding new account team members into the agency and briefing them on client accounts
Provide leadership, training and mentoring to Account Managers or Account Supervisors
Balance team empowerment with the ability to identify challenges and provide guidance as required
Process Implementation & Improvement
Manage project timelines, budgets, and deliverables to deliver a positive ROI for clients while maintaining agency profitability
Ensure implementation of operational systems, which include creating and maintaining notes, contact reports, status reports, project briefs, SOWs and estimates/underpinning, financial tracking and work-back schedules
Ensure all deliverables meet quality standards and client expectations, aligning with the vision, mission and values of the agency
Proactively address client concerns to maintain high levels of client satisfaction and retention
What You'll Bring to the Role
Bachelor's degree in Marketing, Communications, Business, or a related field
3-5 years of experience as an Account Director or equivalent in a dynamic healthcare/pharmaceutical advertising agency environment
Understanding of the Canadian Pharmaceutical Advertising Landscape
Self-motivation and the ability to independently execute with mínimal supervision in a fast-paced agency environment with rapidly changing priorities
Strong project management skills with the ability to manage multiple client accounts simultaneously
Ability to work collaboratively in a team environment and independently as needed
Demonstrated ability to think strategically and proactively provide innovative solutions to client challenges
A drive to develop range by learning new skills that expand your expertise
Nice to Have
Familiarity with navigating Canadian Regulatory Bodies like the PAAB and ASC
Certifications in project management or account management (e.g. PMP, AMI)
Experience overseeing and managing digital products (i.e. web development)
Why Operatic Agency
Clear Leadership Vision
Challenging and Meaningful Work
Competitive Pay and Comprehensive Benefits (Medical Ins
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