Manager, Activation

4 months ago

Toronto, Canada Corus Entertainment Full time

Corus is a driving force in the media industry with a diverse portfolio of strong brands that entertain and inform audiences through great storytelling and compelling content, reaching millions of people around the world every day.
Our culture and our people are what make us, US.

**We have a passion to connect with the world around us**: to express, to share, to be part of people's lives. Our award-winning culture is an expression of who we are, what we do, and how we thrive. Our values describe our culture in action. They outline how we achieve our goals, work together, engage with partners, and interact in our communities. At Corus, we Win Together, Think Beyond, Make it Happen, Learn Every Day and Show We Care.

Ready to join US?

**Division**: Corus Tempo

**Work Status**: Full time

**Location**: Toronto, ON (Hybrid)

**About the role**:
Corus Entertainment has an opportunity for the Manager of Activation role on the Corus Tempo team located at Corus Quay in Toronto. Tempo is a division of the sales team that develops innovative, custom, on-strategy media executions for advertisers that generate results. This position will report directly to the Director of Sales, Tempo.

**You will contribute by**:

- Lead the Tempo Activation team
- Conduct regular 1:1 meetings, mid-year and year end reviews and ongoing leadership with the team
- Continuously seek best practices to sales initiatives and process
- Maintain revenue tracking for all Original Programming
- Participate in key network and Original Programming Stakeholders meetings
- Maintain detailed overview of all OP activity from greenlights to in-development programming
- Oversee a personal network territory whereby you identify and develop opportunities to associate advertisers with, and monetize Corus brands and original programs.
- Pure branded content opportunities
- Marketing and programming initiatives
- Digital/mobile/social media extensions
- Short-form custom creative executions leveraging our network, programming and talent
- Work with the Tempo, National and Local Sales teams to respond to RFPs
- Pitch concepts to targeted advertisers
- Manage team through Demand Creation whereby the team creates client opportunities and presents to Tempo, National/Local Sales and Senior Management in the weekly Revenue meetings.
- Represent Corus Tempo among internal stakeholders including Original Programming, Acquisitions, Content Scheduling, Marketing, Legal, Revenue Management and Inventory Management.
- Remain current on new and emerging platforms and work on building partnership opportunities that will generate revenue.

**Skills and Experience you will bring**:

- Experience in team leadership, ability to coach and motivate for results and sales
- Experience in branded content development and strong understanding of concept execution, across broadcast, online and mobile platforms
- Exceptional presentation development and delivery skills
- Commitment to working in a fast-paced, deadline-oriented, client-focused environment
- Enthusiastic work ethic and proactive approach with the ability to embrace variety and spontaneity
- Must be a motivated self-starter with the ability to work well as part of a team environment and independently
- Advanced MS Word/Excel/PowerPoint skills

Every day, we work hard to become an even more diverse, equitable and inclusive workplace that supports the well-being of our people and makes a positive difference in our communities. Want to learn more? Have a look at our Diversity, Equity and Inclusion Action Plan and Sustainability Report for more information on our approach to People, Planet and Responsibility.
We want our workforce to reflect the full diversity of communities across Canada.
- No phone calls please. Only those selected for an interview will be contacted.

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