Assistant Media Planner

6 months ago


Toronto, Canada Wavemaker Full time

**ABOUT WAVEMAKER**

We believe there is always a better way to grow. For our clients, we effectively drive growth by reshaping decision-making and consumer experiences through media, content, and technology. The Wavemaker way is globally consistent. Fueled by the most powerful global consumer date, we understand where and how marketing can make a difference in helping brands achieve their ambitions.

Our name is our mission and our method. To make waves, you must be bold, even reckless. We do our best work for bold brands and because of people who want to take on challenges to go further and faster. We know it’s not easy, but if you have that desire, we’ll be there to support you and help you reach your full potential.

Our network of more than 7,200 people across 88 markets are driving positive growth for some of the world’s largest brands and companies. Our positively challenging attitude is driven by:

- Our in-dept knowledge of our clients’ businesses
- The confidence to challenge past results
- The support to go as far as we think we can

**Summary of the role**

The Assistant Planner is responsible for the overall support of the team. Job responsibilities include:
preparation of budgets, resolving billing discrepancies, analysis/reporting, media POV’s, and media
proposals. They will assist the team and work closely with Planner/Buyers to help manage day to
day and on-going projects while developing knowledge on research, planning and proprietary tools.

**Key Responsibilities**
- Handle day-to-day client requests
- Review vendor contracts for accuracy
- Generate schedules where necessary to client teams
- Assist in the preparation of PowerPoint presentations
- Analyze and prepare mid and post-buy reports and presentations
- Prepare status updates for internal status meetings which includes taking minutes and
- updating status documents
- Utilize and understand proprietary and syndicated research tools used for planning and
- reporting purposes
- Study demographic data and consumer profiles to identify desired target audiences for
- specific media vehicles, including lifestyles and psychographics
- Utilize syndicated research to help analyze the competitive landscape
- Develop agency point of views on media opportunities for submission to the client
- Input data into Prisma/Mediaocean and Ad Serving platforms
- Resolve discrepancies within the billing process

**Required skills **/ **Experience**
- University or College degree/diploma in Media, Marketing, Business, or related field
- Digitally savvy; uses digital media, demonstrating passion about emerging media, Google Analytics, Google Images, ability to search and research topics, etc.
- Demonstrates understanding of media basics and concepts
- Strong communication skills (both written and verbal)
- Proficient with DDS, Infosys, and Microsoft Office Software (Outlook, Excel, PowerPoint,
- Word, Vividata, etc.)

**Qualities**
- Curious: demonstrates passion about emerging media, analytics, ability to search and
- research topics, etc.
- Interested in learning holistic media strategy and planning
- Demonstrates accuracy and attention to detail
- Self-starter who demonstrates initiative and can manage multiple projects
- Thrives in fast paced environment

GroupM and all of its affiliates embrace and celebrate diversity and inclusivity. We are committed to creating a safe and respectful work environment and building a team that represents a variety of backgrounds, perspectives, and skills. We are a worldwide media agency network that represents global clients. The more inclusive and collaborative we are, the more great work we can create together.
- Human Resources Management - GroupM


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