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Growth Marketing Coordinator
3 months ago
Mejuri is the category-defining fine jewelry brand redefining luxury, your way. Feeling disconnected from an industry that typically markets to men, co-founder and CEO Noura Sakkijha leveraged her learnings as a third-generation jeweler to rethink the way women purchase jewelry—for themselves. In only seven years, and with a team of over 75% women, Mejuri has shipped over one million orders and opened retail stores across the globe, all while introducing new products weekly.
As part of Noura's original vision to empower women to invest in themselves, the brand launched the Empowerment Fund to support underrepresented women and non-binary individuals with the tools to empower themselves. Mejuri continues to reach new customers through exciting community initiatives and expansion into international markets, such as the UK, Australia and Germany.
We are a team of retailers, creatives, technologists and strategists, and we are looking for someone special to join our team.
Hi, I'm Maddie, the Growth Marketing Lead here at Mejuri. I am responsible for managing all of our paid digital marketing efforts across North America. Over the past few years, our team has scaled and experimented on many paid social channels including Facebook, Pinterest and TikTok to name a few. We work very closely with both the creative and data teams to drive customer acquisition and growth for the business by executing on new and exciting cross functional media campaigns. I am so excited to share that we are looking for a Growth Marketing Coordinator to join our team
**What you'll do**:
- Execute and optimize Mejuri's paid social campaigns on Facebook, Pinterest, TikTok & YouTube across all of North America
- Deliver weekly and ad hoc reporting to track performance against core conversion KPIs
- Assist the manager in identifying areas of optimizations within all areas of a campaign from creative messaging to daily spend targets
- Track and monitor channel and market level budgets to ensure we are spending in line with our targets
- Work closely with the creative team to complete traffic sheets and request and iterate on ad creatives using performance data
- Brainstorm, plan and launch experiments on a rolling basis, working cross functionally to measure success and share insights
- Own creative ad trafficking in platforms to ensure timely roll out of launches
**What you bring to the team**:
- Experience managing acquisition focused paid social campaigns across FB/IG and TikTok (Youtube a plus)
- Strong analytical skills and fluency in excel in order to monitor performance against target KPIs for paid social channels
- Execute paid marketing initiatives to attract, engage, and convert high quality prospects that become Mejuri loyalists
- Excitement about working in a fast paced environment and a willingness to adapt to change quickly
- Experience in managing and executing multiple initiatives and campaigns simultaneously
- Knowledgeable on digital marketing best practices and paid social media trends
- Hyper-organized and excellent at balancing priorities and meeting deadlines
**Things we consider an asset**:
- Previous experience working with data visualizations tools, such as Looker or Tableau
- Previous experience working with an e-commerce turned omni
- channel business
**Benefits at Mejuri**:
- A minimum of three weeks vacation, plus personal days and three religious observance days.
- A hybrid work model for all corporate roles.
- 'Mejuri Passport' which allows employees who meet specific criteria to work in other locations for one month per year.
- Comprehensive medical and dental benefits, including mental health coverage, and generous personal and sick days for our full-time employees. We also offer bereavement leave, including miscarriage and stillbirth support.
- Parental leave salary top-up of up to 80%, as well as a personalized return-to-work transition and accommodation plan for full-time employees.
- Semi-annual performance reviews.
- Internal coaching department and learning and development to support career growth and plans for everyone.
- A generous product discount
**Location**:
At Mejuri we embrace a hybrid working environment and support our corporate employees to be successful whether they are at home or in the office. The primary purpose of our offices is to drive collaboration and deepen relationships with one another.
**Accommodation / Accessibility**:
Mejuri does not discriminate in hiring or terms and conditions of employment because of an individual's race, ancestry, colour, place of origin, religion, gender, gender identity, national origin, citizenship, age, disability, sexual orientation, family status or marital status, or any other protected category recognized by provincial or federal laws.
LI-Hybrid
**Accommodation / Accessibility**:
Mejuri does not discriminate in hiring or terms and conditions of employment because of an individual's race, ancestry, colour, place of origin, reli
