Stca - Strategic Communications Advisor

6 months ago


North York, Canada Lifemark Health Group Full time

**Lifemark** began over 20 years ago and is currently in a period of significant expansion. Born and bred in Canada, Lifemark has over 5,000 employees and provides services in over 300 physiotherapy clinics in 9 provinces. Lifemark is also a leading provider of Medical Assessments performing independent medical assessments across Canada under the Viewpoint and AssessMed brands.

Our fast-growing company is looking for a keen and astute professional to join our team

**Strategic Communications Advisor**

**Location**:Flexible within Canada. This is a remote-based position with occasional monthly travel, contingent upon ongoing Covid-19 restrictions

**Status**:Full time

**Primary responsibilities**:

- Guide the process for devising a multi-pronged communications strategy that includes key messages development, stakeholder engagement, channel identification and performance metrics identification
- Produce or oversee the production of communication materials including research, writing, editing, and creative conceptualization for various internal and external communication initiatives
- Research, write and edit communications or marketing documents for various audiences. These might include but are not limited to presentations, communication plans, news releases, backgrounders, speaking notes, fact sheets, media lines, media responses, media analyses, brochures, articles, scripts, blog posts, or social media messages.
- Develop and coordinate communications projects that include multiple communications products and activities, such as (but not limited to) speeches, publications, media lines, questions and answers, articles, blogs, videos, infographics, marketing campaigns, digital content and branding initiatives
- Establish and nurture internal and external stakeholder relationships in order to devise and execute on communications objectives; succeed in project and communications execution and establish mechanisms to ensure ongoing feedback and sharing of success metrics
- Create bilingual communications and follow the associated timing and approval processes
- Develop detailed tactical communications plans aligned with the overall requirements of various internal projects/initiatives
- Prioritize, schedule, and monitor multi-dimensional, multiple step undertakings
- Organize job activities and establish a course of action for self or others to accomplish a specific project or assignment
- Realistically estimate time and resource requirements
- Establish timelines and make assignments to meet project goals, keeping others informed of project status

***Qualifications**:

- College or University degree preferably in Communications, Marketing or other related field
- Minimum of 5 years’ experience in communications and public affairs in progressively senior roles
- Expert knowledge in The Canadian Style Guide for English
- Exceptional oral and written communication skills - strong writing, editing and production skills - familiar with Canadian Press Style
- Results-oriented and client-focused with a commitment to excellence
- Strong project management experience and working cross-functionally with stakeholders and other marketing and communications professionals
- Experience in the healthcare environment is an asset
- Formal Media Training is considered an asset
- Bilingual French-English is a very strong asset



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