Marketing Specialist

7 months ago


York, Canada TORONTO HYUNDAI Full time

**Marketing**
- Develop, organize and maintain the advertising and promotions calendar.
- Plan and execute monthly retail advertising campaigns.
- Manage monthly customer focused in-store events.
- Showroom merchandising, Service counter aesthetic look.
- Create events and promotions to increase traffic and revenue.
- Manage marketing budget.
- Evaluate the reports from the marketing companies and further the communication for better results.

**Digital Marketing**
- Maintain and update the corporate digital platforms.
- Develop, proof and distribute monthly digital newsletter.
- Maintaining the company website and microsites.
- Local Listings Management (DealerRater, Google My Business, Yelp, etc.)
- Digital signage within the store.

**Social media**
- Create and publish content for company’s social media accounts (Facebook, Threads, Instagram, YouTube, Tik Tok)
- Ensure daily social media and blog monitoring & increase online presence.
- Manage SEM and SEO efforts.
- You will be the prime contact for social media. Must be available to reply to social media promptly.
- Up to date with current trends and make sure videos are engaging and low pauses.

**Events Marketing**
- Create, plan and execute monthly/quarterly in-store events.

**Communications**
- Copyediting and proofreading of all corporate communications - Blog posts, Store announcements, Press releases, etc.
- Showroom signage - maintain monthly signage within the sales and service depts. (POP material, digital signage, etc)
- Act as key media contact
- Source, pitch and execute public relation stories.

**Corporate Social Responsibility**
- Manage all aspects of fundraising activity.
- Act as primary contact for all Toronto Hyundai efforts and programs.

**Desired Skills and Experience**
- Website management experience
- Bachelor’s degree or diploma in media technology, marketing, public relations, communications, or journalism
- Minimum of two years’ experience working in marketing and digital media
- Familiarity with SEM/SEO strategies, Google analytics, Photoshop, Illustrator
- Strong working knowledge of communication principles and practices
- Ability to work independently and in a team environment
- Proven experience and skills in utilizing social media to create brand awareness, engage clients, and facilitate public education and awareness
- Demonstrated ability to develop, implement and monitor a marketing strategy
- Excellent written and oral communication skills

Schedule:

- Monday to Friday
- Weekends as needed

Ability to commute/relocate:

- York, ON M6E 3T3: reliably commute or plan to relocate before starting work (required)

**Education**:

- Bachelor's Degree (required)

**Experience**:

- Marketing: 1 year (required)

Work Location: In person


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