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Marketing Events Specialist

4 weeks ago

North York, Canada ARS - Global Emergency Management Full time

**ARS / Global Emergency Management** is a proud leader in disaster mitigation and property restoration. With a commitment to quality and over 60 years of experience, we are dedicated to meeting the needs of insurers, agents, brokers, and most importantly, the policy holder. We serve property owners of all types with restoration services resulting from WATER, FIRE, STORM and other event driven disasters.

We are on an exciting journey of transformation and growth. We offer a competitive salary, an extended health plan including medical, dental and vision. Our other benefits include a company RRSP program, an employee assistance program, educational assistance, professional development and internal growth opportunities. If you have what it takes to be our **Marketing Events Specialist** and this sounds like a perfect match, we would love to hear from you

**Position Overview**:
As a Marketing Events Specialist, you will play a pivotal role in planning, executing, and optimizing marketing events to enhance brand awareness, engage our target audience, and drive business growth. You will collaborate with cross-functional teams to ensure seamless coordination of events that align with our marketing objectives and overall brand strategy.

**Key Responsibilities**:
1. Event Planning and Execution:

- Plan, coordinate, and execute a variety of marketing events, including trade shows, conferences, product launches, employee events and community engagement activities.
- Manage all aspects of event logistics, including venue selection, catering, audiovisual requirements, and stakeholder relationships (vendors, sponsors, speakers, and attendees).
- Coordinate and attend all event set-up, and tear-down, including daily inspections in support of the company’s standard.
- Ensure events are executed within budget constraints while maintaining high-quality standards.
- All events to be planned and executed with a heightened awareness of cultural diversity and inclusivity.
- Research and compile industry-related event and sponsorship opportunities with participation recommendations.

2. Collaboration and Communication:

- Work closely and set up strategy meetings with the marketing and business development teams to align events with overall marketing strategies and objectives.
- Collaborate with internal stakeholders, including sales, product teams, and executives, to gather input and ensure events support broader business goals.
- Communicate event details and expectations clearly to all relevant parties, both internally and externally.

3. Marketing Responsibilities:

- Develop a strong understanding of our brand to ensure our events always reflect our values and appeal to our target audience.
- Coordinate the production of marketing collateral and other event-related materials.
- Maintain an effective inventory of marketing collateral
- Provide the necessary administration to support Marketing as required.

4. Post-Event Analysis:

- Conduct post-event evaluations to measure the success of each event against predetermined Key Performance Indicators and guide future strategies.
- Collect and analyze attendee feedback to continuously improve future events and enhance the overall event experience.
- Required Knowledge and Experience:

- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience (5 years) in event planning and coordination, preferably in a marketing or related role.
- Strong organizational skills with exceptional attention to detail.
- Excellent communication and interpersonal skills.
- Strong problem solver and ability to manage change.
- Ability to work effectively in a fast-paced, dynamic environment.
- Proficient in the participation and hosting of Video Conferencing within the various platforms.
- Demonstrated history in the administration and maintenance of event calendars, scheduling/booking events, and supporting travel requirements.
- Must be able to travel to support events.
- Proficient in event management software and Microsoft Office Suite.
- Must have a valid driver’s license.

**AODA Statement**

**Benefits**:

- Company events
- Dental care
- Disability insurance
- Employee assistance program
- Extended health care
- Life insurance
- On-site parking
- Paid time off
- RRSP match
- Vision care

Flexible Language Requirement:

- French not required

Schedule:

- 8 hour shift

**Experience**:

- Event Coordinating: 5 years (preferred)

Licence/Certification:

- Driving Licence (required)

Work Location: Hybrid remote in North York, ON