Partner Marketing Specialist

3 days ago


Montréal, Canada Equisoft Full time

**Partner Marketing Specialist**

Are you a strategic thinker who has passion for client success? We are seeking a highly driven Partner Marketing Specialist who is self-disciplined and self-motivated. This is an exciting opportunity to act as the main point of contact for the communication and implementation of marketing campaign tactics that accelerate revenue and margin performance for this focus area.

Equisoft is a global brand that has a presence in multiple markets across continents. Our products and services reach some of the most reputed brands in the financial services category. Founded in 1994, we're on a mission to advance what digital can do for business solutions and processes to enable growth for our clients, partners, our employees and their communities.

**Your Mission**: To maintain, build, and help our relationships with our partner's flourish. This will be measured by qualified leads sent by partners for Equisoft’s suite of brands and products as well as partner participation in Equisoft’s marketing initiatives. Quality over quantity, always

**A DAY IN YOUR LIFE**
- Getting on the phone with partners and not comfortable taking no for an answer. We want a relationship builder with a marketing background who can both organize and execute marketing efforts with our partners.
- Data driven and able to quickly determine if the spend required for various initiatives is worth the return on investment of the initiative.
- Be responsible for a critical role in our B2C marketing department, responsible for generating leads, pipeline and ultimately revenue delivery from our various organizational and integration partners.
- Executing on and improving our “partner marketing playbook” the Partner Marketing
- Specialist will offer turnkey marketing options to our partners, from promoting Equisoft (or co-branded) webinars, to enabling our sales team to host product demos/question and answer presentations with partners, to sponsoring and potentially attending various events held by select partners.
- Maintaining regular communications with our various partners and aligning their 3rd party partner marketing calendars and initiatives with our company initiatives to encourage our partners to more actively market our content and products to their users/customers.
- Responsible for nurturing leads obtained through the partner ecosystem as they try and drive demos and ultimately sales of our financial advisor suite of products.

**MUST-HAVES**
- Bachelors in Marketing + 3 - 5 years of experience
- Experience working with partners,
- Solid knowledge of marketing
- Strong communication skills to ensure reports and performance metrics are delivered in an effective and concise manner.
- Excellent project management skills

**NICE-TO-HAVES**
- Working knowledge of HubSpot CRM

**YOUR BENEFITS**
- Competitive compensation plan
- Comprehensive employee benefits
- Company sponsored laptop and other office equipment
- Fully Remote with occasional travel to head office in Montreal, Canada
- Career development opportunities



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