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Revenue and Marketing Manager
3 months ago
**Revenue and Marketing Manager**
**About the Role**:
**Responsibilities**:
- Responsible for the overall rate positioning of K2 Group’s owned and managed hotel properties through brand and all required third party online portals.
- Implement and supervise the execution of the sales and marketing plan, social media plan, advertising, yield strategies, market performance and annual budget.
- Develop rates, group sales deployment strategies through review of competitive data and demand analysis.
- Reviewing of the STR report, TravelClick, competitive shopping reports and uses other resources to maintain an awareness of the hotels’ market position.
- Collect market and competitive intelligence to assess and implement strategy and long-term goals and strategic vision.
- Find creative and alternate revenue streams to increase overall revenue at each property and assist in promoting each brand locally and internationally in various trade shows and business events.
- Working with hotels’ General Managers and Corporates Sales Manager to develop and support strategies for the hotels’, specifically the achievement of targeted room revenues and optimal sales mix.
- Oversee day-to-day duties of prospecting accounts, account development, site inspections and proper account management practices.
- Suggests innovative Sales and Marketing ideas and develops deployment strategies to continue to grow market share and increase overall revenue, ADR and RevPAR year over year.
- Implements the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long-term, value-based customer relationships that enable achievement of the hotel’s sales objectives.
- Direct and manage all daily, monthly and yearly revenue targets to ensure growth and profitability of all properties.
- Develop and manage the Annual Sales and Marketing plan.
- Develop and administer Marketing campaigns in line with all properties brand messaging through Social, Digital and Print Media.
- Oversee all Marketing, Social and PR needs of all hotel properties within K2 Group’s hospitality portfolio, and ensure they are aligned with the hotels’ social and commercial needs.
- Identifies public relations opportunities and coordinates activities to augment the overall marketing communication strategy.
- Perform other duties as assigned
**Requirements**:
- Bachelor’s degree in marketing, Public Relations or Hotel Management is preferred.
- A minimum of three years of hotel sales management experience is preferred.
- Excellent understanding of all market segments, including Leisure, Business, Transient, Group and OTA’s.
- Excellent communications skills
- interpersonal, written and public/media relations.
- Computer literacy (Opera, Word, Excel, PowerPoint).
- Ability to understand and interpret financial data.
- Must be results oriented with the ability to be very flexible.
- Positive attitude and supportive, team-based approach towards the attainment of the hotels’ goals.
- Ability to travel and work flexible hours and days.
**Job Types**: Full-time, Permanent
Pay: $50,000.00-$55,000.00 per year
Schedule:
- Monday to Friday
- Weekends as needed
Work Location: In person
Expected start date: 2024-06-01