SEO Content Writer

2 weeks ago


Guelph, Canada Intrigue Media Full time

**About You**:
You love crafting compelling copy and your creative and strategic writing skills allow you to support campaigns for a range of industries.

You enjoy SEO-focused research in order to create data-driven, optimized content that captivates audiences and boosts conversion. You can produce creative content that drives leads, builds brand trust and awareness — and you get energy from doing different types of work for a variety of clients each day.

If you’re a storyteller, a strategic thinker, a lifelong learner, and are committed to leading yourself, this role is for you.
- This position is open to residents of Canada that are available to work during Intrigue’s core hours of operation (8:30 am to 4:30 pm EST). Intrigue allows team members to work fully remotely, come into the office every day, or find a personal balance that works for your lifestyle & schedule. Intrigue is a collaborative, hybrid workplace._

**Job Benefits**:
**Check out our **Perks page** to learn about the benefits of a career with Intrigue.**

**Compensation**:
Compensation is a base salary of $58,000 - $70,000
- Salary compensation - we want to make sure you are taken care of and receive a competitive salary
- Variable compensation - this is provided for additional work you complete that is above and beyond your requirements
- Annual profit-sharing bonus
- Team Stock Ownership Program Option - be invested in your work, literally, with the opportunity (not available during the probationary period) to invest in Intrigue

**Vacation & Time Off**:

- Minimum 3 weeks paid vacation
- Intrigue Days - official company paid days off (like that weird week between Christmas and New Years where you forget what day it is)
- Wellness Days
- Team Building Days & Activities
- Flexible working arrangements so you can be your most productive and take care of your personal needs and responsibilities

**Health Benefits**:

- Health Insurance
- Dental
- Vision
- Paramedical
- Short-Term & Long-Term Disability Insurance
- Critical Illness Insurance
- Employee Assistance Program
- Life Insurance
- Travel Insurance

**Learning & Growth Opportunities**:

- Quarterly Road Maps to help you achieve your personal and professional goals and have your voice heard
- Weekly Leader Building learning program
- Access to LinkedIn Learning and additional training & certifications
- Volunteering opportunities
- Training and learning budget to level up your skillset

Additional compensation-related perks are outlined on our website.

**The Role**:
In your role as an SEO Content Writer, you will be responsible for building strategies and crafting content for websites, blogs, and landing pages to help meet campaign goals. You will also be responsible for providing recommendations to improve the optimization of client websites and successfully implement these initiatives.

**Here’s what the role looks like**:
You will:

- Research and analyze client industries to develop SEO strategies for marketing campaigns.
- Create and edit original content that is accurate, well-researched, high-quality, and in line with a campaign strategy to exceed client expectations.
- Adapt copy to various channels, including client websites, social media platforms, blogs, and more.
- Align with keyword strategy and optimize content for SEO.
- Stay up-to-date with SEO best practices and website copywriting strategies through research and implementation.
- Understand the local markets of our clients.
- Collaborate with internal and external experts to learn about client goals and content needs, and provide recommendations.
- Work with the internal team to advise on SEO best practices across all areas of marketing campaign development.
- Meet with clients and facilitate sessions to bring valuable content to their audience and generate best practice content strategies.
- Manage a large number of clients and your own schedule.
- Ensure a smooth content review process with clients.

**What we’re looking for**:
An SEO Content Writer will come to us with a technical and creative writing background, a strong knowledge of SEO best practices, and a proven track record of driving results using search-optimized content.

**Your skills include**:

- A post-secondary degree, diploma, or certificate in English, Journalism, Communications, Marketing, or a related field.
- 3-5+ years of writing experience.
- A strong, professional copywriting portfolio that includes a variety of different types and forms of writing.
- Exceptional grammar, spelling, research, fact-checking, and editing skills.
- Proficient in keyword research and SEO-optimized copywriting.
- Experience with WordPress and other CMS platforms.
- Experience with writing landing pages and websites.
- Experience writing blogs.
- Background working with various SEO tools (Yoast, Moz, Ahrefs, SEMrush, Surfer SEO, SpyFu, etc.).
- Ability to quickly familiarize yourself with various industries.
- A passion for helping entrepreneurs and bu


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