Digital Marketing Specialist

3 weeks ago

Guelph, Canada MowGO SnowGO Ltd. Full time

Job Overview:
We are seeking a skilled and motivated Digital Marketer to join our team. As a Digital Marketer, you will be responsible for developing and implementing digital marketing strategies to drive brand awareness, increase website traffic, and generate leads. You will work closely with the marketing team to optimize online campaigns and analyze data to measure the success of marketing efforts.

**Responsibilities**:

- Conduct market research to identify target audiences and develop digital marketing strategies
- Create and manage digital advertising campaigns across various platforms
- Optimize website content for search engines (SEO) to improve organic rankings
- Monitor and analyze website traffic and user behavior using analytics tools
- Manage social media accounts and create engaging content to build brand presence
- Collaborate with designers and developers to create visually appealing and user-friendly websites
- Stay up-to-date with industry trends and best practices in digital marketing

Qualifications:

- Bachelor's degree in Marketing, Communications, or a related field
- Proven experience in digital marketing or a similar role
- Proficient in HTML5, CSS, SQL, WordPress, and JavaScript
- Strong understanding of SEO principles and best practices
- Experience with digital advertising platforms such as Google Ads, Facebook Ads, etc.
- Excellent analytical skills with the ability to interpret data and make data-driven decisions
- Strong written and verbal communication skills

We offer competitive compensation packages including benefits such as health insurance, paid time off, and professional development opportunities. Join our team of passionate marketers and help us drive our brand forward in the digital space.

Note: This is a paid position. Internship positions are also compensated accordingly.

**Job Type**: Seasonal
Contract length: 4 months

**Benefits**:

- Casual dress
- Company events
- Dental care
- Extended health care
- Flexible schedule
- Paid time off
- Vision care
- Work from home

Flexible Language Requirement:

- French not required

**Education**:

- Secondary School (preferred)

Work Location: Hybrid remote in Guelph, ON N1E 1L6

Expected start date: 2024-05-13

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