Social Media

3 weeks ago


Guelph, Canada Trout Unlimited Canada Full time

Trout Unlimited Canada is looking for an enthusiastic & creative individual with a strong background in social media and digital content marketing. Under the direction of the Marketing and Communications Director, the Social Media and Digital Content Specialist will develop & maintain a social media marketing calendar, write copy and create content, analyze data and process information into actionable content creation, maintain and update all external digital communications such as company website and social media. This individual is creative, organized, adaptable to changing priorities, enjoys working with a team, and is collaborative.

**Responsibilities**
- Maintain and develop Social Media calendar and Optimize company feeds
- Develop new tactics and strategies to expand our audience and engagement
- Create, edit, publish, and share content for our educational programs, workshops, events, volunteer opportunities, program updates, and new releases, ad hoc asks
- Identify trends and opportunities and create content based on those trends
- Identify shareable partner content from other organizations and TUC Chapters
- Integrate social media with campaigns strategically & assist with brand development
- Capture and analyze data, metrics, insights, and best practices and act on information
- Maintain and update company website, and social media pages, updating Link Tree and Shopify
- Organize, execute, attend, and/or facilitate educational and outreach events

**Qualifications**
- Legally entitled to work in Canada
- A college diploma or undergraduate degree in a related field is required
- Detailed knowledge and experience with Facebook, IG, Twitter and LinkedIn
- Understanding of SEO and web traffic metrics, Google Analytics
- Proficiency in Microsoft Office suite
- Ability to learn and adapt to new software and computer systems
- Detail-oriented, comfortable with deadlines, and excellent time management and communication
- Team player with the ability to work independently
- Highly organized with the ability to prioritize and manage multiple tasks
- Strong written and verbal communication skills
- Critical thinking and sound judgment

**Additional Preferred Qualifications**:

- Eligibility for Canada Summer Jobs, ECO Canada, or other wage subsidy programs an asset
- Familiarity with Hootsuite, WordPress & Virtuous is considered an asset
- Familiarity with Photoshop, Canva, and Lightroom is considered an asset
- Background in science or science communication is considered an asset

**A resume and cover letter are mandatory, portfolio is an asset**

**Deadline for Submission**: 5/8/24

**Job Type**: Fixed term contract
Contract length: 6 months

Pay: $18.00-$22.00 per hour

Expected hours: 40 per week

**Benefits**:

- Casual dress
- On-site parking

Flexible Language Requirement:

- French not required

Schedule:

- 8 hour shift
- Monday to Friday

**Experience**:

- Marketing: 2 years (preferred)

Work Location: In person

Application deadline: 2024-05-08



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