Brand & Creative Director (M/F)

1 month ago

Old Toronto, Canada The Kitchen North America Full time
p>ROLE: CREATIVE DIRECTOR - OMNI/COMMERCE

TEAM: SHOPPER/OMNI

LOCATION: TORONTO (HYBRID)

COMPANY OVERVIEW

Salt XC is a full-service agency with an ambition to earn the world’s attention. Our core philosophy of Connected Creativity grounds us in a cross-disciplinary collaborative approach to ideation and planning that helps unlock the power of different perspectives, delivering new and effective solutions. p>

ROLE OVERVIEW

We're looking for a Creative Director to work across our collection of tier 1 clients who work in omnichannel marketing. These clients need to have an impact at the shelf, selling products to consumers, and know that this goes beyond shopper marketing with integrated campaigns that span across content, creator/influencer, digital/social, and experiential.

You are an idea-focused creative who believes in the power of every medium. You will lead the creative vision for campaigns that thrive at the retail shelf, online, and in consumers’ lives. Your role is to create and transform concepts into a visually stunning and cohesive creative output that resonates with consumers throughout their entire shopping journey from awareness to purchase.

You will collaborate closely with a team of strategists, creatives, designers, producers, and outside vendors, ensuring that every piece of creative work is executed based on strategy at the highest level. You have a keen eye for detail, a passion for innovation, think creatively and strategically, and have the ability to mentor and inspire Art Directors and Designers.

Not only will you brainstorm and develop the Key Visuals and kit of parts for all programs, but you’ll also work closely with the cross-functional teams to help ideate large-scale omni programs for our clients. A Creative Director at Salt will succeed if they have the confidence to let ideas come to life in unique ways and the curiosity to learn new tactics and mediums from the diverse creative team around them.

CORE RESPONSIBILITIES

  • Creative Development: This role is about the ideas, and your ability to translate 'big' thinking into clear, powerful presentations that span a range of tactics and mediums.

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