Senior Vice President, Brand Marketing

7 days ago

Old Toronto, Canada CLevelCrossing Full time
h3>Vice President Business Development Marketing

Posted on
Apr 14, 2023

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Position at H K Canada
Hill Knowlton Strategies Canada is seeking a Vice President, Business Development Marketing to lead its dynamic national Business Development and Marketing team. Business development and marketing are key priorities for the agency. Based out of the Toronto office, this role represents an exciting opportunity to support our senior leadership across Canada procuring new, world-class brands to join our client roster.
The team supports new business pursuits including credential submissions, RFP documents, pitch presentations, training and more. This team is also responsible for leading and executing the national marketing plan including events, thought leadership and social content. Reporting to H K’s CEO, Sheila Wisniewski, the candidate will work with a team in the Toronto office and with colleagues in all locations across the country and globally.

Pivots to address issues when they arise successfully managing expectations and defusing conflict.Oversees all new business reporting ensuring senior leaders are abreast of the new business pipeline, and inbound requests.Leads the development and execution of the yearly marketing plan bringing forward new ideas and seeking feedback and buy-in from national leadership.Works alongside client leads on organic growth projects and planning ensuring they have support and encouragement on existing mandates.Leads out on the development and integration of agency innovations working alongside service and sector experts to elevate H K’s approach and bring new tools to our clients.Works alongside sector and service leads to identify proactive new business targets and build plans against them.Oversees planning and content development for H K Canada’s social channels and website ensuring the channels are delivering against strategy and performing against objectives.Works in collaboration with the creative team to ensure all marketing collateral are high quality and are consistent with brand standards.Works alongside senior leaders to guide marketing projects strategically determining where H K shows up.Manages a team to effectively coach and develop their skills across business development marketing.Celebrates new business and marketing efforts across the agency – circulating strong submissions, leading training, and finding opportunities to celebrate the work.

Qualifications:

  1. Undergraduate degree
  2. At least 15 years working in public relations and/or marketing (agency experience preferred)
  3. Deep understanding of business development and marketing functions
  4. People management experience
  5. Ability to navigate complex multi-stakeholder environments

About Us:
Hill Knowlton Strategies Canada (H K) is a public relations and public affairs consultancy providing services to local, multinational and global clients from its eight offices across the country. We help clients in the public, private and not-for-profit sector engage meaningfully with citizens, stakeholders and communities on key issues and decisions related to the most significant projects and complex policy questions in Canada today.

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