Corporate Communications, Senior Vice President
4 weeks ago
Who We Are:
The Canadian Nuclear Association (CNA) is a non-profit organization established in 1960 to represent the nuclear industry in Canada. We promote a strong vibrant and expanding nuclear industry that benefits our members, stakeholders and all Canadians.
The CNA’s purpose is to lead and focus dialogue with and among key stakeholders concerning Canada’s nuclear future, namely, to be, and to be seen and heard to be, the voice of the industry. To this end, CNA offers a range of services: regulatory and government affairs; research and policy development; advocacy to advance member-relevant interests in the political and public spheres and, programs and external and member communications to support the association’s objectives.
The Opportunity:
Reporting to the President and Chief Executive Officer (CEO) of the Canadian Nuclear Association (CNA), the Vice-President, Communications and Member Engagement is responsible for the overall strategic direction of the Association’s Communications and Member Engagement activities. The position will be responsible for developing the corporate communication strategy for the organization and will be key strategic advisor to the President and CEO on the CNA’s value proposition and overall membership recruitment and retention. The role is a key member of the senior management team and will collaborate closely with other senior staff to develop and promote CNA’s corporate principles, values, strategic priorities, and programs.
Serve as a key advisor to the President and CEO and contribute as a member of the senior leadership team to enhance the overall success of the organization’s strategic plan.Develop and implement strategies related to the overall communications for the organization and monitor the achievement of these strategies by a measurable set of targets and outcomes.Work with the Vice President Government Relations and International Affairs to proactively identify opportunities for the nuclear industry and mitigate potential policy and stakeholder risks.Advise the President and CEO, Board of Directors and Councils on communications trends, strategies, and opportunities.Represent CNA at public events, meetings and outreach activities, and act as a spokesperson as required.Develop the communication strategic plan in support of CNA’s Strategic Priorities.Design annual communications plan in support of CNA Strategic Plan, including both member communications, and public and media relations.Provide strategic advice and direction to the President and CEO on membership engagement, recruitment, and retention.Drive overall membership growth and identify and pursue new expansion opportunities outside of the nuclear sector and across the country.Lead development and implementation of a CNA bilingual external and member outreach communications program.Oversee the creation, management, and quality control of the contacts and member database.Knowledge & Skills Required:
Minimum of a university degree in communications, journalism, marketing, or a related field. li>Minimum of ten (10) years of communications experience, including at a senior management level.Highly developed verbal and written communications and facilitative skills in English.Experience in developing and implementing corporate communications strategies and programs.Able to develop, manage and create web-based communications for engaging members, the media, the public and government.Proven ability to build and maintain strong relationships and networks with key internal and external partners and stakeholders.Ability to lead and motivate staff, members, and stakeholders, and to deliver results through performance, evaluation, and reporting tools.Competencies:
Experience leading others, and accountable for all aspects of talent management from assessing skills required, hiring, motivating, and retaining, and responsible for career growth.
Strong proficiency with Microsoft Office 365 suite of tools, web content management systems, customer relations management, Adobe Creative Suite or equivalent design software.
Solid understanding of the latest trends in nuclear and clean energy.
Exceptional writing, organization, and multi-tasking skills.
The following attributes are considered an asset:
Established relationships within the nuclear energy sector.Experience in one or more policy fields is an asset.Working Conditions:
The successful candidate is expected to work/live in the Ottawa and/or surrounding area.Work is hybrid, with a minimum of 2 days per week expected in the CNA office in Ottawa.
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