Digital Marketing Specialist

4 weeks ago

Edmonton, Canada SOS Media Corp Full time

About Us


At SOS Media Corp, we are a dynamic digital marketing agency dedicated to delivering innovative and results-driven solutions for our diverse clientele. Our team thrives on creativity, data-driven strategies, and a passion for achieving excellence in every campaign. We are seeking a talented PPC & SMM Specialist to join our team and contribute to our continued success.


Position Overview


We are looking for a skilled PPC & Paid SMM Specialist with over 3 years of experience in managing Google Ads campaigns across various industries. The ideal candidate will have a deep understanding of Google Ads, Google Tag Manager, Google Analytics, and Looker Studio, with a proven track record of driving successful campaigns. Experience with Meta (Facebook) paid ads, especially in lead generation, is also highly desirable.


Key Responsibilities:

  • Develop, implement, and manage Google Ads & Meta campaigns to meet client objectives and drive ROI.
  • Utilize Google Tag Manager for efficient tracking and conversion setup.
  • Analyze campaign performance using Google Analytics and Looker Studio, providing actionable insights and recommendations.
  • Optimize PPC campaigns through keyword research, ad copy creation, and A/B testing.
  • Implement and Manage Search, Performance Max, Display & Video Campaigns  
  • Manage Meta Ads campaigns with a focus on lead generation, including strategy development, ad creation, and performance analysis.
  • Collaborate with clients to understand their goals and translate them into effective PPC strategies.
  • Stay up-to-date with the latest PPC trends and industry best practices to ensure the highest level of campaign performance.
  • Vast understanding of Google Ad Bid Strategies and Optimization Tactics.
  • Ads management in other platforms such as Microsoft Ads, Tiktok and .
  • Effective Communication and ability to advise on strategy with clients.
  • Excellent written grammar is a must.


Qualifications

  • 3+ years of experience managing Google Ads campaigns for a variety of clients.
  • Extensive knowledge of Google Ads, Google Tag Manager, Google Analytics, and Looker Studio.
  • 2+ years of experience with Meta (Facebook) paid ads, specifically in lead generation.
  • Strong analytical skills with the ability to interpret data and provide actionable recommendations.
  • Excellent communication and client management skills.
  • Ability to work independently and as part of a collaborative team.
  • Google Ads certification will be required to commence the role


What We Offer:

  • Competitive salary, based on experience
  • Opportunities for professional growth and development
  • A collaborative and supportive work environment
  • Benefits packages
  • Free on-location gym & games room
  • Corporate staff outings


This is an in-office position in downtown Edmonton. Please only apply if you are living in Edmonton and able to work full-time, in-office.


How To Apply

If you are a proactive and results-oriented PPC Specialist looking to make an impact with a forward-thinking digital marketing agency, we would love to hear from you Please submit your resume, cover letter, and any relevant portfolio or case studies.

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