Digital Marketing Specialist

1 week ago


Edmonton, Canada The Driving Force Group of Companies Full time

The Driving Force Group of Companies is now hiring a Digital Marketing Specialist to join our inclusive, energetic, and dynamic team. Someone who exhibits our company values of integrity, respect, commitment and passion. The Digital Marketing Specialist is a pivotal part of our marketing team, responsible for developing, executing and reporting for online campaigns that support a sustained pipeline of quality leads and build awareness among target audiences. This is a Permanent Full-Time position working out of our corporate office in Edmonton, AB.

Why work with us?
You matter, we support you. We pay competitive wages and benefits, including extended health with a spending account, and dental.
We take care of our people. You get 50% off rentals at any DRIVING FORCE location. We offer you our company RRSP matching program, to look after your future.
Work/ Life balance is important. You get 3 weeks accrued vacation, a flexible working environment, and wellness time to focus on yourself or your loved ones
We want you to grow. Our fun and inclusive company culture enables our employees to grow their careers with us. You get hands-on training and a path forward in the company if you want to develop your career
A dynamic and collaborative work environment
The chance to be part of a forward-thinking team in the automotive industry.

Key Responsibilities
- Monitor and report on ad performance - impressions, clicks, leads and conversions, etc.
- Work closely with internal stakeholders to plan and manage our campaign calendar
- Identify trends and relevant technologies to our industry
- Support online inventory management - website, automotive portals
- Automotive vendor and 3rd party site booking management

**Qualifications**:

- Post-secondary education in digital marketing or related field
- One to three years of experience in digital marketing
- Experience in automotive industry is considered an asset
- Demonstrated success with digital campaigns
- Experience with marketing automation and CRM tools
- Strong project modelling, management and decision making skills
- Excellent written and verbal communication skills
- Ability to work collaboratively within a team environment
- Experience working within a budget
- Valid Driver’s License and Driver’s Abstract acceptable to TDF Group’s Driver and Vehicle Safety Program for the ability to drive company vehicles
- Pre-hire Criminal Security Clearance and Credit Check are required

Please note all offers of employment at The Driving Force Group of Companies are conditional upon the successful completion of a pre-hire background check. This may include anything up to and including a criminal history check, reference checks and/or credit check.

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