Digital Marketing Specialist

1 week ago

Edmonton, Alberta, Canada Powerlink Electrical Ltd Full time
About the Role

We are seeking a highly skilled Digital Advertising Specialist to join our team at Powerlink Electrical Ltd. As a key member of our marketing department, you will be responsible for developing and implementing effective advertising and sales promotion strategies to drive business growth.

Key Responsibilities
  • Strategy Development: Advise clients on advertising and sales promotion strategies to achieve business objectives.
  • Content Creation: Assist in the preparation of marketing materials, including brochures, reports, and newsletters.
  • Market Research: Conduct public opinion and attitude surveys to gather valuable insights on market trends.
  • Media Relations: Initiate and maintain contact with media outlets to promote our brand and services.
  • Analytics and Reporting: Conduct analytical marketing studies to evaluate the effectiveness of our marketing campaigns.
  • Survey and Research: Conduct social or economic surveys to assess development and future trends in local, regional, or international areas.
  • Marketing Materials: Design market research questionnaires and develop a portfolio of marketing materials.
  • Customer Experience: Evaluate customer service and store environments to ensure a positive experience for our customers.
  • Digital Marketing: Conduct online marketing, E-commerce, and Website promotions to reach a wider audience.
  • Marketing Strategies: Develop and implement marketing strategies to achieve business objectives.
  • Presentations: Deliver presentations at conferences, workshops, or symposia to promote our brand and services.
  • Database Management: Maintain and manage digital databases to ensure accurate and up-to-date information.
  • Content Writing: Write and edit press releases, newsletters, and communications materials to promote our brand and services.
About Powerlink Electrical Ltd

Powerlink Electrical Ltd is a leading provider of electrical services in the industry. We are committed to delivering high-quality services to our clients and are seeking a highly skilled Digital Advertising Specialist to join our team.

Requirements
  • Education: College, CEGEP, or other non-university certificate or diploma from a program of 1 year to 2 years.
  • Experience: 2 years to less than 3 years of experience in a related field.
Language

English is the primary language of communication in this role.

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