SEO Marketing Specialist

7 months ago


Toronto, Canada CB Canada Full time

SEO Marketing Specialist

On behalf of our client in the Professional Services Sector, PROCOM is looking for an SEO Marketing Specialist.

SEO Marketing Specialist – Job Description

  • Execute SEO strategies and projects to acquire customers while successfully achieving ROI goals within the Canadian market

  • Drive and support the execution of strategic initiatives in collaboration with internal and external stakeholders including design, development and marketing teams as well as agencies and vendors to ensure alignment

  • Perform UX driven and intent specific keyword research in alignment with business objectives and goals

  • Assist in conducting a variety of independent audits and assessments to review and analyze strategic areas in need of improvement, including content marketing, technical SEO, Core Web Vitals, on-page SEO, and digital PR

  • Recommend optimizations of website content (products, calculators, blogs, help topics, etc.) and make data-driven recommendations for net new opportunities

  • Review technical SEO issues and recommend fixes

  • Write SEO-related copy, such as titles and descriptions, or data such as schema markup

  • Manage day-to-day short-term SEO tasks as well as long-term projects

  • Support other SEO initiatives where needed

SEO Marketing Specialist – Mandatory Skills

  • 1-2 year of direct experience with all aspects of SEO (on-page, technical, outreach, etc) with proven and measurable success with mid-market or enterprise websites

  • Strong UX mentality and strategize as well as execute with always having the user in mind.

  • Adept at working in a highly-collaborative, lean, agile environment

  • Equal parts competitive and curious; you're a true problem solver

  • Super adaptable, you gracefully navigate any situation you dive into

  • Ability to organize, prioritize and manage multiple projects simultaneously

  • You're a natural when it comes to building relationships and working with other teams

  • Working knowledge of HTML and CMS systems such as Wordpress

SEO Marketing Specialist - Nice to Have Skills

  • Experience with reporting tools such as Google Search Console, Google Analytics, Adobe Analytics is a strong asset

  • Experience with keyword analysis tools such as SemRush and Ahrefs is an asset

  • Fluency in French is a big plus

SEO Marketing Specialist - Assignment Start Date

ASAP – 12 months to start

SEO Marketing Specialist - Assignment Location

Toronto, ON - Work Hybrid


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