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Sales Development Representative

3 months ago


Kitchener, Ontario, Canada Western Financial Group Full time

Truthfulness | Fairness | Value | Loyalty





As one of Canada's largest insurance providers, Western has more than 220 locations across Canada. With over 2,100 team members, our actions are anchored in our Guiding Principles, Truthfulness, Fairness, Value, and Loyalty. We take care to deliver the right insurance solution every time so our customers can live confidently.





Sales Development Representative

As a Sales Development Representative with Western, you will leverage our internal database to contact and qualify potential clients over the phone before passing them to a Sales Representative to close the transaction.



Here is what a typical day looks like

  • Utilize internal database to pipeline leads and drive new business
  • Contact approximately 100 leads per day for sales qualifying calls before passing qualifed leads on to the next stage of the sales process
  • Collect client information to ensure their eligibility for various programs and document carefully to ensure a smooth transition to the Sales Representatives
  • Contribute to overall strategy by providing status updates to leadership regarding wins/challenges and opportunities for growth

The value you bring

  • Strong customer service experience, preferably over the phone
  • You demonstrate exemplary communication skills by easily breaking the ice with new clients and effectively gathering and sharing information
  • Excellent note taking and clear documentation
  • Sales experience is an asset


Hours: Full Time, Permanent – 37.5 hours/week

Location: Kitchener, ON

Salary Range: $40,000 + quarterly bonus

Requisition #: 80796



What if I don't meet every requirement?

If you're excited about the role but your experience doesn't check every box – we still encourage you to apply. You may be the right person for this role – or we might have another that suits you even better

At Western, we are dedicated to building a diverse, inclusive, and authentic workplace in the communities we work and live in If you have questions or require accommodation, please reach out to us.



Health and Wellness

We take pride in providing programs that add value to our people's lives – after all, they are our greatest asset. Eligible employees receive a competitive compensation package consisting of 3 weeks' vacation, 14 wellness days, company matching investment and savings programs, and 100% employer-paid group benefits, including a health care spending account.



For over 20 years, supporting our local communities has been a part of everything we do – it's engrained in our culture though the Western Financial Group Communities Foundation.