Senior Lead, Editorial

4 weeks ago

Old Toronto Ontario, CA Ontario Medical Association Full time

Are you looking to join one of Greater Toronto’s Top 2024 Employers?


The Ontario Medical Association advocates for and supports doctors, seeking to strengthen their leadership role in caring for patients. We continually seek to be the trusted voice in transforming Ontario’s health-care system by courageously pursuing best practices, new ideas, solutions and opportunities to improve.


Job summary

The Senior Lead, Editorial on the Member Editorial Communications team is responsible for contributing to the ongoing development and implementation of the editorial content strategy on member-facing channels including, email newsletter, website and mobile app. Collaborating with internal and external stakeholders, providing channel expertise, story guidance and copy editing to ensure best-in-class, member-centric communications that align with OMA’s strategic priorities.


How you will make a difference

Delivering proactive editorial ideas, planning, development and timely delivery of impactful communications, including:

  1. Writing and copy editing for digital and print, video scripts, storyboarding and other storytelling approaches, that resonate with a member audience.
  2. Managing the day-to-day planning and execution of the member editorial calendar.

Providing editorial expertise to internal stakeholders in their development of member editorial communications across OMA channels. Duties include:

  1. Liaising with internal stakeholders on channel communications opportunities (including strategy, placement, brand style and tone, member experience and design, production guidance) while also ensuring the timely publication of channel communications.
  2. Acting as the main point of contact on projects in director’s absence.
  3. Editing editorial submissions to ensure consistency following best practices for brand style/tone, CP style, accessibility and SEO.
  4. Leveraging data insights to inform editorial strategy and communications development.

Contributing to the effective functioning of the Member Editorial Communications team by:

  1. Acting as the go-to contact for day-to-day operational/core requests from stakeholders (including questions about the editorial calendar, new story requests and production updates).
  2. Working within department processes for managing editorial communications requests, development and delivery.
  3. Building and maintaining effective and collaborative working relationships with internal stakeholders.
  4. Contributing ideas and feedback to the team to continuously evolve and improve editorial guidelines and processes.
  5. Supporting the director in designing standards, systems and best practices for the immediate team, OMA business partners and freelancers.
  6. Establishing and maintaining professional relationships with a roster of vendors to ensure timely execution of creative projects.

Requirements that are important to us
  1. University degree or college diploma in Journalism, Communications, Public Relations, Digital Media or equivalent.
  2. 4 -5 years of relevant experience.
  3. Experience in communications planning and development, including news and feature writing, interview and research skills and multi-media storytelling.
  4. Ability to formulate story ideas and create impactful multimedia content that can be showcased on various platforms, including print long-form articles, breaking news, web copy, podcasts and videos.
  5. Experience in pitching sources and securing impactful interviews.
  6. Superior skills in script writing, concept development, source outreach, interviewing, editing, research and organization skills to manage process end-to-end.
  7. Familiarity with government and health-care sector is an asset.

The OMA has moved to a permanent hybrid work environment. As such, the individual in this position will be required to work a minimum number of days in our Toronto office.


What do we have to offer you?
  1. A work environment whose values are to be respectful, bold, responsive, and transparent in our work and our behaviours.
  2. A fantastic opportunity to grow with the team and help shape the strategic direction of the OMA, its members and the health-care system.
  3. An organization that is committed to the equity, diversity and inclusion principles of humility, accountability, collaboration, courage and integrity.
  4. A commitment to growth and development through paid professional development and continuous in-house learning.
  5. A friendly and flexible hybrid work environment.
  6. Competitive salary and bonus program.
  7. Exceptional group benefits package, including a spending account and a robust wellness program.
  8. An organization that has been recognized as a Greater Toronto’s Top Employers for four consecutive years.

As a condition of employment, OMA conducts background checks and reference checks for all open positions.


The Ontario Medical Association is strongly committed to diversity within its community and welcomes applications from racialized persons/persons of colour, women, Indigenous People of North America, persons with disabilities, LGBTQ2S+ persons, and others who may contribute to the further diversification of ideas. In accordance with the AODA Act, accommodation will be provided throughout the recruitment process to applicants with disabilities.

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