Demand Generation Manager

1 week ago

Toronto, Ontario, Canada Directive Consulting Full time
Directive Consulting is the performance marketing agency for SaaS and Tech companies.

We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs.

We offer Paid Media, SEO, Performance Creative, and Video to our clients by creating comprehensive digital marketing strategies that allow our clients to hit their SQL targets, every time.


About The Role
We are looking to offer a compelling and competitive new demand-gen offering for our customers here at Directive.

In this role, you will directly work with no more than six accounts and be directly responsible for their performance marketing.


Roles & Responsibilities:

  • Own the success of up to 6 SMB clients
  • Handle client relationships with poise, confidence, and empathy
  • Project manage and organize your accounts
  • Build relationships with your point of contacts
  • Deep technical knowledge of Strategy, Paid Media, SEO, and CRO for tech companies
  • Strong SaaS background preferred
  • Skilled at having a large impact in a very specific role
  • Creative spark for marketing + deep passion for getting results

What You Offer:

  • 2+ years of experience in agencyside marketing
  • 2+ years of experience in performance marketing
  • Brilliant strategist and a truly Tshaped marketer
  • Worldclass project manager who knows how to get things done on time and below cost
  • Availability to travel

What We Offer
We have a set living wage at Directive

Medical, dental, vision plans, disability, and life insurance coverage for you and your family that fit your lifestyle

Including a 100% employer-paid plan for you and a 50% employer contribution for your dependents

Benefits to Support the Whole Person:
Mental - Access to certified therapists through Spring Health, membership to Headspace

Physical - Gympass

Time Off - Unlimited PTO (2-week minimum), Paid Company Holidays, Your Birthday Off, End of Year Recharge (Closed December 2- January 1), Paid Parental Leave

Financial - Traditional and Roth 401(k) with a 3% company match

Bonus - Annual bonus based on tenure, which scales in total amount over time

Annual Anniversary Trip to Newport Beach, CA with peers and executive leadership for fun and entertainment

Work Environment Requirements


As a remote-first company, you'll have the ability to work from anywhere in the US, with the option to enjoy our state-of-the-art offices in Irvine, California.

For some positions, as posted, we will accommodate global opportunities where we have established businesses, including Canada, the UK, and Australia.

For global locations, you must have established and current work authorization and permanently reside in that country.

This role has the opportunity to operate 100% virtually from your home office. We primarily collaborate with our colleagues through virtual meetings (Zoom), and Slack.

In this role, you will be required to operate a laptop computer (PC or Mac available), computer software platforms, and other office productivity tools as necessary.

Due to the nature of this role, you must be able to remain stationary for extended periods, must be able to observe and interpret written and/or verbal communication, must have reliable internet access, and a professional background.

To perform this job successfully, an individual must be able to perform each essential job duty satisfactorily. Reasonable accommodations may be made to enable qualified individuals with disabilities to perform essential job functions.

Additional Information
At Directive, one of our core values is People First. We're committed to fostering a more diverse and inclusive culture in the digital landscape.

All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

  • Demand Generation Manager

    1 week ago

    Toronto, Ontario, Canada EightSix Network Inc Full time

    Demand Generation Manager - AI Technology Part Time / Full Time Demand Generation Manager - AI Technology Our client is a developer of an artificial intelligence-based platform intended to streamline the customer relationship management process. They are a Series A company with over $20M in funds raised (long runway) Primary focus will be on building out...

  • Demand Generation Manager

    1 week ago

    Toronto, Ontario, Canada Sales Talent Agency Full time

    Our client is a developer of an artificial intelligence-based platform intended to streamline the customer relationship management process. They are a Series A company with over $20M in funds raised (long runway) and founded by a serial entrepreneur who has a history of successfully exiting businesses.They are looking for their first Demand Generation...

  • Demand Generation Manager

    1 week ago

    Toronto, Ontario, Canada Sales Talent Agency Full time

    Our client is a developer of an artificial intelligence-based platform intended to streamline the customer relationship management process. They are a Series A company with over $20M in funds raised (long runway)The Role:Primary focus will be on building out the demand generation function to drive inbound leads to the sales teamThis role will start off as an...

  • Demand Generation Specialist

    1 week ago

    Toronto, Ontario, Canada Teamwork, Ltd. Full time

    Demand Generation Specialist - 9 month Mat Leave Cover 's mission is to make teams who deliver client work become efficient, organised, profitable and happy Our platform has revolutionised how companies manage their daily workflows for improved automation, productivity, and profitability. It acts as the 'one-stop-shop' project management solution enabling...

  • Director of Demand Generation

    1 week ago

    Toronto, Ontario, Canada Mircom Technologies Full time

    Key Responsibilities: Creates and oversees the annual plan, budget, and schedule for demand generation activities. Engages with peers in Product Marketing and Product Management early in the product development cycle to develop marketing strategies and plans. Develops and executes demand generation strategies, programs and tactics that increase awareness,...

  • Director of Demand Generation

    1 week ago

    Toronto, Ontario, Canada SysAid Technologies Full time

    SysAid is a high-growth SaaS company selling an IT Service Management Platform Powered by AI. The ITSM space is experiencing rapid growth as businesses worldwide accelerate their digital transformation and adopt new technologies and workstyles. SysAid has been recognized in the Gartner Magic Quadrant for ITSM and was awarded the AWS Rising ISV Star Award.We...

  • Demand Generation Specialist

    1 week ago

    Toronto, Ontario, Canada TheAppLabb Full time

    Title: Demand Generation SpecialistDate: February 24th, 2023Functional Area: MarketingReports to: Marketing DirectorThe OpportunityRole SummaryA demand generation specialist is a dynamic and motivated self starter with a passion for experimenting and diving into data to iterate on our strategies to drive success. They are an expert in utilizing multiple...

  • Director, Demand Generation

    1 week ago

    Toronto, Ontario, Canada Float Financial Solutions Inc. Full time

    About FloatFloat is one of Canada's fastest growing companies and Top Startups, serving Canadian businesses with our innovative smart corporate card and spend management solution. Float's team is customer-obsessed, passionate, vibrant, and entrepreneurial, and includes executives from Uber, Shopify, Ritual, and many other incredible tech companies At Float,...

  • Director, Demand Generation

    1 week ago

    Toronto, Ontario, Canada Float Financial Solutions Inc. Full time

    About FloatFloat is one of Canada's fastest growing companies and Top Startups, serving Canadian businesses with our innovative smart corporate card and spend management solution. Float's team is customer-obsessed, passionate, vibrant, and entrepreneurial, and includes executives from Uber, Shopify, Ritual, and many other incredible tech companiesAt Float,...

  • Demand Generation Manager

    1 week ago

    Toronto, Ontario, Canada Directive Consulting Full time

    Directive Consulting is the performance marketing agency for SaaS and Tech companies. We use Customer Generation (a marketing methodology developed by us) which focuses on SQLs and Customers instead of traditional metrics like MQLs. We offer Paid Media, SEO, Performance Creative, and Video to our clients by creating comprehensive digital marketing strategies...

  • General Tradesperson

    1 month ago

    Toronto, Ontario, Canada Ontario Power Generation Full time

    Req ID: 47115Status: Regular Full Time Working Conditions: On-SiteEducation Level: Grade 10, or equivalentLocation: Kapuskasing, ON Number of Position(s): 1Travel: Yes - 30%Deadline to Apply: June 5, 2024Electrify your career and help build a brighter tomorrow. Every generation has a challenge that defines them. At OPG, we are calling on all innovators,...

  • General Tradesperson

    4 weeks ago

    Toronto, Ontario, Canada Ontario Power Generation Full time

    Req ID: 47115Status: Regular Full Time Working Conditions: On-SiteEducation Level: Grade 10, or equivalentLocation: Kapuskasing, ON Number of Position(s): 1Travel: Yes - 30%Deadline to Apply: June 5, 2024Electrify your career and help build a brighter tomorrow. Every generation has a challenge that defines them. At OPG, we are calling on all innovators,...

  • Demand Generation Specialist

    1 week ago

    Toronto, Ontario, Canada Local Line Full time

    About Local Line Local Line is the leading farm-to-fork platform for farms who sell direct-to-customer. Our product acts as the mission critical system that farms of all kinds rely on to sell to households, restaurants, grocers, distributors, and more. We believe we can create a better food system by building the tools that farmers need to compete and...

  • Demand Generation Co-op

    1 week ago

    Toronto, Ontario, Canada Softchoice Full time

    The co-op program at Softchoice exists to provide real life business experience for students. Our co-op students are hired for the fresh ideas and wealth of knowledge they bring to our Softchoice teams. In turn, the teams provide students with experiences that challenge them, enable them to make a difference and provide impactful solutions to the business.As...

  • B2B SaaS Demand Generation Specialist

    3 weeks ago

    Toronto, Ontario, Canada Powered by Search Full time

    Do you feel like you've hit a growth ceiling in your current role in B2B SaaS demand generation? If you have more to offer than your agency or in-house environment can provide, we're looking for you. Especially if you're a curious, coachable, and capable team player who can join us as our next Demand Generation Specialist.Our Mission at Powered by SearchWe...

  • Director of Demand Generation with B2B SaaS Expertise

    1 week ago

    Toronto, Ontario, Canada Powered by Search Full time

    Wanted: Director of Demand Generation with B2B SaaS Expertise (Remote)Do you worry about B2B SaaS teams drowning in inaccurate jerry-rigged data and not being able to connect the dots between marketing and sales? Do you live and breathe Salesforce, HubSpot, and spreadsheets? You are the missing piece we're looking for. In this senior leadership role, you'll...

  • Director of Demand Generation with B2B SaaS Expertise

    1 week ago

    Toronto, Ontario, Canada Powered by Search Full time

    Wanted: Director of Demand Generation with B2B SaaS Expertise (Remote) Do you worry about B2B SaaS teams drowning in inaccurate jerry-rigged data and not being able to connect the dots between marketing and sales? Do you live and breathe Salesforce, HubSpot, and spreadsheets? You are the missing piece we're looking for. In this senior leadership role,...

  • Director of Demand Generation with B2B SaaS Expertise

    3 weeks ago

    Toronto, Ontario, Canada Powered by Search Full time

    Wanted: Director of Demand Generation with B2B SaaS Expertise (Remote)Do you worry about B2B SaaS teams drowning in inaccurate jerry-rigged data and not being able to connect the dots between marketing and sales? Do you live and breathe Salesforce, HubSpot, and spreadsheets? You are the missing piece we're looking for. In this senior leadership role, you'll...

  • Manager Strategy

    1 month ago

    Toronto, Ontario, Canada Ontario Power Generation Full time

    Req ID: 47001Status: Full Time, Permanent Education Level: Bachelor's degree in Business Administration, Information Technology, or related field (Master's degree preferred). Business, Information Systems, or related discipline.Location(s): Toronto, ONTravel: 10%Deadline to Apply: June 4, 2024.Electrify your career and help build a brighter tomorrow. Every...

  • Manager Strategy

    4 weeks ago

    Toronto, Ontario, Canada Ontario Power Generation Full time

    Req ID: 47001Status: Full Time, Permanent Education Level: Bachelor's degree in Business Administration, Information Technology, or related field (Master's degree preferred). Business, Information Systems, or related discipline.Location(s): Toronto, ONTravel: 10%Deadline to Apply: June 4, 2024.Electrify your career and help build a brighter tomorrow. Every...