Product Manager

1 week ago


Kitchener, Ontario, Canada D2L Full time
D2L is a cloud company that is modernizing education and building the Future of Work.

The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift.


New models of teaching and learning enable a personalized, student-centric experience - and deliver improved retention, engagement, satisfaction, and results for learners of all ages - in schools, campuses, and companies.


D2L is disrupting the way the world learns, by providing the next generation learning environment and solutions to engage and inspire learners.

And most importantly, by giving customers a platform that is easy, flexible, and smart. No other company provides a solution as robust and innovative as D2L.


D2L has had a singular mission for 20 years and is dedicated to that same mission in the years ahead: to transform the way the world learns - and by doing so, we will help improve human potential globally.


Every day, our software is used by millions of people around the world, and we are looking for individuals who share in our excitement and passion for transforming the way the world learns.

At D2L, we believe that learning should be accessible and engaging. Our goal is to create easy, flexible, and smart software that ignites the desire to learn in everyone.

To do this, we need to give talented, enthusiastic, and passionate people opportunities to create, develop, and collaborate on projects that revolutionize the learning environment.


General Description:


You will be responsible for driving the market analysis, product strategy and definition, business case, competitive analysis, partner interaction and customer management associated with your products.

You will need experience in managing a product through all phases of the product life cycle, including concept, definition, planning, development and implementation.


This includes being responsible for the execution of planned products and projects and delivery of the products with the goal of increasing the adoption of existing products and introducing and developing new products to increase market share and revenue.


This role will be instrumental in conceiving, defining, planning, and executing on a product roadmap that directly contributes to our organization's success in the K-12, Higher Education, and Corporate markets.


Responsibilities:

  • Exercise curiosity and empathy in order to build products that our customers love.
  • Initiate and involve customers, prospects, and internal stakeholders in user empathy and discovery sessions to better understand their challenges.
  • Solicit inputs for your roadmap by collaborating with engineering, marketing, sales, customer engagement, and other stakeholders.
  • Define a vision for your products and/or features that reinforce a persuasive vision of the future of learning.
  • Create strategy for your product or features which identifies market opportunities, grows the product portfolio, and drives the gotomarket execution.
  • Actively develop and maintain a datadriven product roadmap to deliver on the product vision and strategy.
  • Define endtoend tactics, milestones and success metrics that are easily understood and measurable.
  • In collaboration with engineering and design, translate the product vision and roadmap into feature level details and user stories with success criteria.
  • Manage the impact of scope change and priority with all stakeholders.
  • Ensure products are delivered on schedule and with high quality results.
  • Create the necessary artifacts to communicate initiative goals, scope, solution proposals, and product status effectively.
  • Lead the complete product development life cycle in an agile environment from developing use cases to product delivery in market, to post release and end of life.
  • Act as the 'evangelist' of your product features, internally and externally.
  • Represent the 'voice of our customers' to internal teams.
  • Clearly communicate the larger product vision and specific product requirements across the organization, from senior executives to agile team members.
  • Enable solutions engineers and account executives on product values and features to facilitate great demonstrations for prospects, customers, and partners.
  • Represent D2L thought leadership at industry events.
  • Help us continuously improve the product management practice at D2L.

Education and/or Job Knowledge or Skill Requirements:
We are looking for a highly motivated, empathy and results driven person, who has strong business and technical skills.

You should have demonstrated expertise in Product Management including product planning, market research, competitive analysis, product positioning, enablement, evangelism, and product marketing.


  • 25 years of experience in software product management;
  • Strong interest in Education. Educational space experience an asset but not essential;
  • Highly quantitative, analytical, and businessminded. Ability to s

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