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Director, Hospitality Events
3 months ago
Key Responsibilities:
Hospitality Event Business Planning and Development
Research industry trends, competitor offerings, and client preferences to inform the development of unique event packages and services. Develop a go-to-market strategy including target audiences and marketing and sales plans. Develop relationships with vendors and establish price and service agreements to enhance the event experience. Work cross-functionally with internal stakeholders to design operating processes, including event booking, event set-up (e.g., catering coordination, IT/AV set-up), and event clean-up. Establish and manage operational procedures and protocols for hosting hospitality events within the stadium, ensuring adherence to safety, security, and regulatory standards. Build a hospitality events team as the business scales.Sales and Marketing
Build relationships with tourism organizations (e.g., Destination Toronto), convention and conference hosting organizations (e.g., Metro Toronto Convention Centre), and destination management companies to create a sustainable pipeline of leads. Attend trade shows, conventions, and events to promote Rogers Centre hospitality events.Event Planning and Execution
Work with prospective clients to understand objectives and requirements for events, ideate solutions, and schedule events. Work with clients, vendors, and internal stakeholders to plan events and coordinate logistics. Oversee all aspects from initial concept to event execution to deliver memorable client experiences.Business Oversight
Oversee budget planning and financial performance for the hospitality events business area, monitoring expenses and revenue generation to achieve profitability goals.Skills and Qualifications
Bachelor's degree in hospitality management, Business Administration, Marketing, or related field. Event management experience: minimum of seven years of experience in event management, including both planning and execution, preferably in a stadium or large venue setting. Relationship building: ability to proactively engage with industry stakeholders to build strategic relationships, leverage connections to gather feedback on event offerings, and create a sales lead pipeline Strategic thinking: ability to frame problems, analyze solutions, and make well reasoned decisions. Project management: ability to organize and manage a diverse range of assignments and projects with high efficiency and meticulous attention to detail. Entrepreneurial spirit: desire to build a business from the ground up, ability to flex cross-functionally, and a willingness to tackle tough challenges. Collaboration: willingness and ability to partner with internal stakeholders, external vendors, and clients to create memorable experiences. Flexible Scheduling: availability for a flexible schedule to accommodate after-hours and weekend events and meetings. Budget management: experience in budget planning and financial management, with a focus on achieving revenue targets and controlling expenses. Strong leader that coaches and develops their team in a meaningful way Legally able to work in Canada.