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Marketing Co-op Student

3 months ago

Kitchener, Ontario, Canada Magnet Forensics Full time

Magnet Forensics is a global leader in the development of digital investigative software that acquires, analyzes, and shares evidence from computers, smartphones, tablets and other IoT related devices.

We are continually innovating so that our customers can deploy advanced and effective tools to protect their companies, communities, and countries.

Grayshift and Magnet Forensics have come together as one organization to accelerate innovation and transform digital investigations for our customers.

We're pleased to share that the combined organization is operating as Magnet Forensics.

The combination of mobile, cloud and computer forensics expertise under the Magnet Forensics name underscores our dedication to providing comprehensive, end-to-end DFIR solutions.

This includes our commitment to helping with access to modern digital devices lawfully with our renowned product suite.

And, our focus on innovating for the DFIR community, along with our shared mission, continues to be the top priority.

The Marketing Programs Co-op, Demand Generation is responsible for the coordination and implementation of marketing programs that drive sales for our organization.

The role will focus on customer acquisition programs, customer retention initiatives, sales enablement, and supporting international events and conferences.

This is a recurring co-op role that has various assigned responsibilities each term, but we also are interested in providing opportunities for you to learn in your own areas of interest.

The Fall/Winter 2024/2025 student will have a particularly exciting term with us as we host two of our largest events of the year; Magnet User Summit and Magnet Virtual Summit.

In addition, there is tremendous opportunity for growth during your term, where you will learn various aspects of marketing in a fast-paced, dynamic team.

This role is an important asset to our team. You will report to the Manager, Global Marketing Programs and Customer Marketing at Magnet Forensics.

Interact with global, digital, vertical and product marketing team members to build and support customer-based marketing activities and drive lead generation opportunities.


  • Support international sales and marketing conference/tradeshows including content, asset coordination, lead retrieval/upload and post event surveys and email campaigns.
  • Plan and execute our largest virtual demand generation conference (Magnet Virtual Summit 2025) by;
  • Building dynamic virtual event landing pages and emails and for 50+ sessions in our virtual conference system (ON24)
  • Supporting post event reporting by pulling data for internal presentations
- local watch parties, capture the flag challenge etc.

  • Order and ship speaker gifts worldwide
  • Work with our translation agency to localize content for our global audience.
  • Manage inventory by ordering, shipping & distributing branded materials for all tradeshows and events across the North American, EMEA and APAC regions.
  • Leverage event management systems (Cvent and Eventbrite), marketing automation systems (Pardot) and customer relationship management systems (Salesforce) to stage, execute, track, and manage various global marketing programs.
  • Leverage our website (WordPress) to promote our weekly webinar series by uploading, editing and updating content.
  • Shipping and receiving promotional assets to and from Nashville
  • Assist with post event reporting and analysis for internal stakeholders
  • Support the entire Marketing team (events, digital, public relations, design etc.) at large with miscellaneous tasks or special projects like our scholarship program
  • Above all, we are looking for a senior candidate with a positive, selfstarting attitude who enjoys a challenge and wants to learn.
There are a couple must haves, but we will keep that list short:

  • You are always willing to help no matter how big or small the task is.
  • DEDICATE
  • We put our heart and soul into meeting the needs of our customers and helping them serve the people they protect.

Magnet Forensics is an Equal Opportunity Employer and considers applicants for employment without regard to race, colour, religion, sex, orientation, national origin, age, disability, genetics or any other basis forbidden under federal, provincial, or local law.

Accommodation is available to all applicants upon request throughout the hiring process. All background checks will be conducted in accordance with all applicable laws.