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On Campus and Non-Direct Recruitment Officer
3 months ago
Competition Number: REQ 6127
TITLE: On Campus and Non-Direct Recruitment Officer
DIVISION: Office of the Registrar
SALARY: Payband I, starting rate $ per hour
HOURS: Monday to Friday, 9:00 am to 5:00 pm
HOURS PER WEEK: 35
LOCATION: 230 Richmond Street East
STATUS: Full Time Support
EFFECTIVE DATE: Immediately
CLOSING: June 14, 2024
LandAcknowledgement
George Brown College is located on the traditional territory of the Mississaugas of the Credit First Nation and other Indigenous peoples who have lived here over time. We are grateful to share this land as treaty people who learn, work, and live in the community with each other.
Equity Statement
George Brown College is committed to creating and sustaining an equitable and inclusive learning and working encourage and actively seek applications from Indigenous, Black, racialized people, visible minorities, 2SLGBTQIA+ persons, all genders, and persons with disabilities.
GBC Vision
To be a college renowned for its inclusion, excellence, relevance, impact, and leadership.
Position Summary:
Under the direction of theManager, Domestic Recruitment and Entry Advising, the On Campus and Non-DirectRecruitment Officer (Officer) is responsible for a range of activities that showcase George Brown's 200+ programsto diverse domestic prospects with a focus on the admission funnel. TheOfficer supports the development, implementation, and coordination of theCollege's outreach strategy for the non-direct prospect audience, including,but not limited to, learners with previous post-secondary wishing to transfer,and new immigrants looking to augment their education with Canadian experienceincluding representing the college at post-graduate fairs and panels.
Key responsibilities:
Showcase George Brown's 200+ full-time degree, diploma, certificate, and apprenticeship programs.
Identify prospective domestic students, and their interests and career goals.
Nurture them through prospect and admission funnel.
Support the college's overall enrolment targets.
Develops innovative tactics to identify and attract prospective students from a variety of backgrounds including under-represented groups, with a focus on the non-direct prospect pool.
Contributes to annual recruiting and conversion plans, ensuring strategies and tactics are competitive, supported by research, and aligned with GBC values, policies, and practices.
Leverages data insights to define an appropriate outreach strategy for non-direct recruitment.
Represents the college at university and college post-graduate fairs in Ontario to promote GBC as a pathway for college and university students.
Organizes schedule(s). Makes travel and accommodation arrangements. Prepares and transports marketing collateral/giveaways/signage. Sets up and tears down displays while using GBC's resources to best advantage.
Leads planning and delivery of post-graduate fairs; leverages data insights to define an appropriate method to execute on the event, including but not limited to in-persona and virtual opportunities.
Secures, organizes, and trains student volunteers, leading campus tours, for campus events, including, but not limited to, Open House and Divisional recruitment events.
Contributes to ongoing review of printed material and web content related to domestic recruitment activities.
Other duties as assigned.
Educational andExperience Requirements:
Minimum five (5) years of experience in student recruitment, sales/marketing or public relations in a postsecondary education setting is required.
Experience building and maintaining relationships and engaging/influencing groups and individuals with varying interests.
Experience developing, executing, and evaluating recruitment strategies.
Experience with the delivery and support of medium/large-scale events and experience coordinating volunteers during events.
Experience with data collection and analysis through databases and/or customer service management tools.
Skills and Attributes:
Proven strong written and oral communications skills and public speaking skills.
Demonstrated presentation skills and the ability to develop and deliver information relevant to diverse audiences.
Strong organizational, planning, and time management skills with a high degree of initiative and independence.
Familiarity and proficiency working with a variety of college provided tools, software, and digital components.
Able to lift between 20 kg or 44 lbs (, boxes of books, marketing/display units, laptop, projectors, etc.).
Demonstrated commitment to uphold the College's priorities on diversity and equity.
Able to travel to cities throughout Ontario for events during peak recruitment season (November to May). Able to stay overnight (sometimes weeklong) and drive long hours.
Ability to work with a flexible schedule to accommodate the college's various events and activities; overnight travel may be required for recruitment events.
Must have a valid Province of Ontario Class G driver'slicense.
Interview process may consist of a practical skills component.
Notes:
The College requires proof of degrees, credentials or equivalencies from accredited regional or federal post-secondary institutions and/or their international equivalents. Credentials may require validation at the time of interviews or offer. Priority will be given to internal candidates per our Support Staff Collective Agreement. External candidates are welcome to apply, and their applications will be considered after the internal review is complete. George Brown College may keep applications for up to 12 months and may contact you for future opportunities.About Us:
prides itself on educating students through real-world learning, in the heart of Toronto. Our faculty and employees make this vision a reality, and we support them by making George Brown a . See why we are consistently ranked as one of .
George Brown College offers hybrid work opportunities, a competitive pension plan, generous holiday and vacation time, a tuition assistance program, discounted rates for employees taking Continuing Education courses, and an equitable work environment where everyone matters.
George Brown College is committed to accommodating applicants with disabilities throughout the hiring process, in accordance with the Accessibility for Ontarians with Disabilities Act (AODA).
