Digital Marketing Lead

2 weeks ago


Vancouver, British Columbia, Canada Alliance for Arts and Culture Full time

We are located at 1370 SW Marine Drive, Vancouver, BC, V6P 5Z9 and are producing our 62nd season of productions.

We are a community theatre working hard to raise the standards of our productions and to significantly increase our audience.

Metro Theatre is a small vibrant and dynamic theatre company located in Vancouver, producing eight captivating productions each year.

With a rich history and a commitment to delivering high-quality theatrical experiences, Metro Theatre is seeking a talented and passionate Marketing Manager to join our creative team.

The Marketing Manager will be responsible for developing and executing comprehensive marketing strategies to promote our season of productions, increase season ticket sales, and enhance our presence across various media platforms.

This role is integral to driving audience engagement, managing our brand, and ensuring the success of each production

Social Media Management:

Create and manage content for all social media platforms to promote productions, engage with our audience, and increase online presence.

Oversee photography for productions and create engaging artwork for social media and promotional materials.
Manage freelance graphic designers for additional graphic requirements, ensuring all visual content aligns with our brand.
Compile and produce the program for each show, including content creation and layout design.

Customer Base Management:
Maintain and grow Metro Theatre's customer base through targeted marketing campaigns and excellent customer service.

General Marketing Duties:
Handle all other marketing-related tasks typically required of a Marketing Manager in a small theatre company

Experience:
Minimum of 1-2 years in a marketing role, preferably within the arts or entertainment industry.
Proficiency in social media management, content creation, press release writing, and media relations. Bachelor's degree in Marketing, Communications, or a related field is preferred.
Creative thinker, excellent communicator, strong organizational skills, and a passion for the arts and theatre. ca with the subject line "Marketing Manager Application - Metro Theatre".

40,000 to $48,000 base salary with performance bonuses based on revenue in excess of budgeted revenue details to be discussed.

Dynamic and creative work environment.

The BC Alliance for Arts + Culture is honoured to work on the traditional, unceded territories of the Coast Salish peoples of the xwməθkwəy̓əm (Musqueam), Skwxwú7mesh (Squamish), and Səl̓ílwətaɬ (Tsleil-Waututh) Nations, and 240 other Indigenous communities across BC.

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