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Sales Training Specialist

3 months ago


Markham, Ontario, Canada VinFast Full time

VinFast is Vietnam's leading manufacturer of premium automobiles and has achieved its initial goal of being #1 in all competing segments of domestic car retail in less than 2 years.

VinFast is one of the largest auto manufacturers in South East Asia with world-class equipment and infrastructure, with a capacity of up to 500,000 cars per year.

We have partnered with global leading automotive suppliers in manufacturing and engineering and enlisted the world-renowned Italian design house Pininfarina to design both the exterior and interiors of our entire model line.

VinFast also supports its owners with an exceptional, seamless customer experience in both sales and aftersales.
VinFast Auto Canada Inc.

an OEM distribution company with a Direct-to-Consumer business model, has an ambitious growth strategy planning rapid retail and aftersales facility expansion in Canada over the next 12 months.

Our management team is now looking for talented individuals from the automotive, retail consumer products, and technology industries to assist in this endeavor.

Our top applicants will possess an entrepreneurial mindset, be a creative problem solver, have an incredible work ethic and thrive in a start-up environment.

VinFast and VinFast Auto Canada Inc. are subsidiaries of Vingroup, one of the largest private conglomerates in Asia with a market capitalization of C$20 billion. Technology, Industrials, and Real Estate.
We are seeking a dynamic and experienced Automotive Sales Trainer to join our team.

The Sales Trainer will be responsible for developing and implementing comprehensive training programs to enhance the sales skills and performance of our automotive sales team.

This role requires a deep understanding of automotive sales processes, excellent communication skills, and a passion for coaching and developing others.

Develop and deliver engaging and effective training programs tailored to the specific needs of our automotive sales team.
Conduct regular training sessions, workshops, and role-playing exercises to improve sales techniques, product knowledge, and customer service skills.
Collaborate with sales managers to identify areas for improvement and develop targeted training initiatives to address them.
Provide one-on-one coaching and mentoring to sales team members to reinforce learning and drive individual performance improvement.

Stay up to date on industry trends, best practices, and new technologies in automotive sales to continuously enhance training content and delivery methods.

Utilize feedback and performance data to evaluate the effectiveness of training programs and adjust as needed.
Develop and maintain training materials, resources, and documentation to support ongoing learning and development efforts.

Assist in onboarding and orientation of new sales team members, ensuring they are equipped with the knowledge and skills needed for success.

Bachelor's degree in business administration, Marketing, or a related field.
Proven experience in automotive sales, with a minimum of 3-5 years of successful sales experience.
Previous experience in sales training, coaching, or leadership roles preferred.
Strong understanding of automotive sales processes, customer relationship management (CRM) systems, and dealership operations.
Self-motivated and results-driven, with a passion for continuous learning and personal development.
Proficiency in Microsoft Office suite and other relevant software applications.
Flexibility to travel as needed to conduct training sessions at various dealership locations
Wellness Spending Account to promote an active lifestyle and a healthier workforce.

A flexible working culture enabling our employees to adjust their work hours and schedules, whenever possible, that accommodates and respects your personal commitments, balanced with business needs.

An RRSP contribution program to support our employees in planning and managing their financial well-being into the future.
Accommodations are available to support prospective employees during the recruitment and hiring process.