Manager, Digital Media Planning

1 month ago

Toronto, Canada Canadian Tire Corporation Full time

What you'll do

As the Manager, Digital Media Planning and Integration, you will spearhead day-to-day client support, with a primary focus on strategic media planning and the development of innovative strategies for CTC. This role demands leadership in planning strategy and fostering a customer-centric culture within the internal planning team.

  • Lead a team consisting of 7 members, with a focus on providing mentorship and support to facilitate their professional growth and development

  • Providing strategic guidance for our partners, and ensuring all deliverables are executed on-time and at a high level of quality

  • Work with business leads and planning teams to develop actionable insights and connection strategies to fuel plans

  • Ability to think beyond "media" as an active collaborator in the Integrated Marketing Communications process

  • Exemplify collaboration by building and maintaining productive relationships across all communications areas (internal teams and agency partners)

  • Proactively analyze performance and collaborate across department to optimize plans, to achieve banner level KPI's

  • Collaborate with the ops teams and external partners to identify, produce, and implement cutting-edge digital marketing solutions, ensuring measurable business results

  • Stay ahead of the latest trends in digital media, channels, advertising formats, and technologies, providing recommendations to optimize campaign performance

  • Proactively explore new digital delivery opportunities, such as media buying platforms, third-party data providers, and verification tools

  • Ownership of Salesforce Media Cloud internal planning instance

What you bring

  • A college or university degree in Marketing, Economics, Business, Finance, or a related discipline.

  • You have 7+ years of experience in digital media planning and buying, with a minimum of 2 years leading a team

  • Strong experience in retail is considered an asset

  • Agile and a self-starter who excels in working on new initiatives

  • Demonstrated expertise in media buying platforms, ad serving, and relationship management

  • Proficiency with website analytics and planning tools tools (e.g., Google Analytics, Adobe Analytics, Facebook Business Manager, etc.).

  • Proven ability to operate effectively within a complex matrixed organization

Hybrid

At Canadian Tire we value flexibility. We have adopted a hybrid work model whereby employees use a combination of working in office and virtually in service of outcomes. Each leader is empowered to decide what work is best achieved in person based on the unique needs of their team.

#LI-NV1

About Us

Canadian Tire Corporation, Limited ("CTC") is one of Canada's most admired and trusted companies. With more than 90 Owned Brands, 1,700 retail locations, financial services, exemplary e-commerce capabilities, and exciting market-leading merchandising strategies. We dream big and work as one to innovate with purpose for our customers at every level of our business, investing in new technologies and products, and doubling down on top talent to drive the company forward. We offer competitive salaries and wages to CTC employees, as well as store discounts, supported learning through our Triangle Learning Academy, Canadian Tire Profit Sharing, and retirement and savings programs for eligible employees. As part of our enhanced flex benefits program, we offer mental health benefits in the amount of $5,000 per year for benefits-eligible employees and their families, including total well-being, and mental health tools and resources for all employees. Join us in helping to make life in Canada better through living and working our Core Values: we are innovators and entrepreneurs at our core, outcomes drive us, inclusion is a must, we are stronger together and we take personal responsibility. It is an especially exciting time to join CTC and its family of companies where career opportunities are wide-ranging Join us, where there's a place for you here.

Our Commitment to Diversity, Inclusion and Belonging

We are committed to fostering an environment where belonging thrives, and diversity, inclusion and equity are infused into everything we do. We believe in building an organizational culture where people are consistently treated with dignity while respecting individual religion, nationality, gender, race, age, perceived ability, spoken language, sexual orientation, and identification. We are united in our purpose of being here to help make life in Canada better.

Accommodations

We stand firm in our Core Value that inclusion is a must. We welcome and encourage candidates from equity-seeking groups such as people who identify as racialized, Indigenous, 2SLGBTQIA+, women, people with disabilities, and beyond. Should you require any accommodation in applying for this role, or throughout the interview process, please make them known when contacted and we will work with you to help meet your needs.

  • Social Media

    7 days ago

    Toronto, Canada Contempo Media Full time

    **HIRING: SOCIAL MEDIA AND DIGITAL EDITOR (CONTRACT 1 YEAR)** **JOB DESCRIPTION** Contempo Media is a Toronto based publishing group that houses 3 publications: S/, SHARP & BFM. We are seeking a talented Social Media & Digital Editor to join the team. In this dynamic role, you'll play a pivotal role in shaping our digital presence across SHARP and...

  • Associate Manager, Digital Media Planning

    2 weeks ago

    Toronto, Canada Canadian Tire Corporation Full time

    What You'll Do The Associate Manager, Digital Media Planning will be responsible for providing day-to-day client support with a key focus on planning, developing and the performance of digital campaigns. Champion a customer-focused culture to develop client relationships across internal and external stakeholders In partnership with internal clients...

  • Associate Manager, Digital Media Planning

    2 weeks ago

    Toronto, Ontario, Canada Canadian Tire Corporation Full time

    What You'll DoThe Associate Manager, Digital Media Planning will be responsible for providing day-to-day client support with a key focus on planning, developing and the performance of digital campaigns. Champion a customer-focused culture to develop client relationships across internal and external stakeholders In partnership with internal clients and...

  • Associate Manager, Digital Media Planning

    2 weeks ago

    Toronto, Canada Canadian Tire Corporation Full time

    What You'll DoThe Associate Manager, Digital Media Planning will be responsible for providing day-to-day client support with a key focus on planning, developing and the performance of digital campaigns.Champion a customer-focused culture to develop client relationships across internal and external stakeholdersIn partnership with internal clients and external...

  • Digital Manager

    5 days ago

    Toronto, Canada Dentsu Media Full time

    Company Description We are Dentsu. We innovate the way brands are built. That means we do things differently so they’re better than before. In this way, we make our clients’ most important marketing assets—their brands—win in a changing world. Dentsu is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and...

  • Associate Manager, Digital Media Planning

    2 weeks ago

    Toronto, ON, Canada Canadian Tire Financial Services Full time

    Associate Manager, Digital Media Planning page is loaded Associate Manager, Digital Media Planning Apply locations Toronto, ON time type Full time posted on Posted 2 Days Ago job requisition id JR134065 What You'll Do The Associate Manager, Digital Media Planning will be responsible for providing day-to-day client support with a key focus on planning,...

  • Associate Manager, Digital Media Planning

    2 weeks ago

    Toronto, Canada Canadian Tire Corporation Full time

    What You'll Do The Associate Manager, Digital Media Planning will be responsible for providing day-to-day client support with a key focus on planning, developing and the performance of digital campaigns. Champion a customer-focused culture to develop client relationships across internal and external stakeholders In partnership with internal clients...

  • Account Executive, Digital, Bell Media

    4 weeks ago

    Toronto, Canada BELL MEDIA INC. Full time

    Req Id: 406920 At Bell, we do more than build world-class networks, develop innovative services and create original multiplatform media content - we advance how Canadians connect with each other and the world. If you’re ready to bring game-changing ideas to life and join a community that values professional growth and employee wellness, we want you on...

  • Digital Media Manager

    5 days ago

    Toronto, Canada DAC Group Full time

    **Leading digital performance marketing agency seeks a Digital Media Manager (Paid Media)** Do you have the **enthusiasm **to rise to each challenge, the **execution **to drive outrageous performance, the **curiosity **to continually expand your knowledge, and the **courage **to propose original solutions to perplexing problems? Then you may have just found...

  • Account Executive

    4 weeks ago

    Toronto, Canada Evolve Media Full time

    **Account Executive** Evolve is headquartered in Beverly Hills, with teams in New York, San Francisco, Chicago, Toronto, London, Melbourne, and Sydney. **Overview**: Evolve Media is looking for a salesperson to join the team to help develop and grow the Canadian market. The Account Executive will work with Evolve’s portfolio of lifestyle focused websites...

  • Media Planning Manager

    4 days ago

    Toronto, Canada Klick Health Full time

    **About Klick Health** If you're passionate about the ever-evolving world of digital media and always eager to explore what's on the horizon, then the Media Planning Manager role at Klick Health is tailor-made for you. At Klick, you'll benefit from a supportive environment with one of the best leadership teams in Canada. You'll have ample opportunities to...

  • Digital Planner

    4 weeks ago

    Toronto, Canada Dentsu Media Full time

    Company Description Our mission is to _Drive Business Performance. _We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results...

  • Digital Planner

    3 weeks ago

    Toronto, Canada Dentsu Media Full time

    **Company Description** Our mission is to _Drive Business Performance. _We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results...

  • Digital Coordinator

    4 weeks ago

    Toronto, Canada Dentsu Media Full time

    **Company Description** We are Dentsu. We innovate the way brands are built. That means we do things differently so they’re better than before. In this way, we make our clients’ most important marketing assets—their brands—win in a changing world. Dentsu is Innovating the Way Brands Are Built for its clients through its best-in-class expertise and...

  • Social Media and Digital Media Manager

    4 days ago

    Toronto, Canada Signature Retirement Living Full time

    Signature Retirement Living is seeking a skilled and creative Social Media and Digital Media Manager to support our marketing goals and social media strategy. As a Social Media and Digital Media Manager, you will be responsible for driving marketing goals, managing all social media accounts, and measuring their success and impact. You will also create...

  • Digital and Social Content Producer, Bell Media

    7 days ago

    Toronto, Canada Bell Media Full time

    Req Id: 415710 At Bell, we do more than build world-class networks, develop innovative services and create original multiplatform media content - we advance how Canadians connect with each other and the world. If you’re ready to bring game-changing ideas to life and join a community that values professional growth and employee wellness, we want you on...

  • Digital Coordinator

    6 days ago

    Toronto, Canada Dentsu Media Full time

    Job DescriptionThe Digital Coordinator contributes to the coordination of the media buying process and is essential to the day-to-day management of client and business through the MBP process, buy maintenance, and performance. The individual in this role is required to work well in a team-based, fast paced, detail-oriented environment. A successful Digital...

  • Digital Media

    2 days ago

    Toronto, Canada Metro Toronto Convention Centre Full time

    Job Description Currently the MTCC has digital signs outside of each meeting room (70), general information signs located throughout the facility (30), external marquee signs at both major entrances as well as large format digital wall displays to provide a heightened branding and digital experience. These signs are used to provide specific...

  • Digital Planner

    3 weeks ago

    Toronto, Canada Dentsu Media Full time

    Job DescriptionThe Digital Planner is the steward of the buying and implementation process and collaborates with wider media planning, Digital Ad Operations and Digital Analytics teams. The role is critical in providing input to the overall investment direction as well as the development and execution of digital investment activities for their assigned group...

  • Digital Planner

    6 days ago

    Toronto, Canada Dentsu Media Full time

    Company DescriptionOur mission is to Drive Business Performance. We use data to create personalized and connected experiences that deliver transformative business outcomes. Our role is to ensure our clients meet their quantifiable business goals every day, consistently, in every market. We are entirely focused on delivering better business results through...