Online Advertising Specialist
1 month ago
Who We Are Cymax Group Technologies is a leading eCommerce technology and logistics services platform for furniture vendors and retailers. Our products include Freight Club, the all-in-one shipping platform, and Channel Gate, the AI-powered multichannel platform. At the end of the day, everything that we do is to create a better eCommerce and logistics experience for our partners. . The Role Our mission at Cymax Group is to break down all barriers to make multi-channel commerce easy. The marketplace advertising specialist supports this mission by creating omni-channel marketing strategies for a portfolio of furniture brands and making data-driven decisions to optimize marketing campaign performance. Proven experience managing pay-per-click (PPC) campaigns on Amazon Advertising and Google Ads
Proven ability to manage multiple projects with tight deadlines
Strong knowledge of e-commerce platforms, SEO, and product search-ability
Basic SQL knowledge
Certifications in Amazon Advertising and Google Ads is a plus
Strategize, manage, and optimize advertising campaigns on Amazon, Walmart, eBay, and other online marketplaces to maximize product sales growth
Conduct product SKU analysis to identify areas of improvement on marketplace seller metrics (Buy Box, BSR, ACOS, etc.)
Work with the merchandising team to identify opportunities on product content enhancement (EBC)
Develop cross-channel marketing strategy on paid media channels (search, shopping, display, etc.)
Communicate and present performance insights regularly to internal and external stakeholders
Analyze, create and implement A/B testing strategies to increase profitability on your product listings
Review and analyze historical data to identify product and channel growth opportunities
Make data-driven decisions to optimize your assigned brands and ensure KPIs are met
Stay on top of marketing platform knowledge; Meet regularly to share and exchange ideas with a growing marketing team
Culture at Cymax GroupWe consistently strive to create a workforce that represents the communities we serve and are committed to creating an environment where everyone can bring their full selves to work. As a company, we value new perspectives to drive innovation and connection, and that means valuing diversity. We champion the people in our communities working to effect change and think big. The Salary Range for this role is between $50,000 and $60,000 depending on experience, skills, training and organizational needs.We offer supports for our team members and their families including an employee assistance program, 100% paid health and dental benefits in Canada, easy access to online and phone-based counselling services, and a remote-flexible work environment.What We Are AboutIf you’re on the Cymax Group team, it’s because you have the power to make a change and we are here to support you so that you can do so. We value inclusion, regardless of gender identity or expression, race, ethnicity, family or marital status, religion, socio-economic status, veteran status, national origin, age, sexual orientation, education, or ability.LI-Remote Cymax
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