Online Merchandising Specialist
4 weeks ago
About Us: Hatch Group is a leading dental equipment manufacturer dedicated to providing innovative solutions to dental professionals worldwide. With a strong commitment to quality and customer satisfaction, we design and produce cutting-edge dental equipment that empowers practitioners to deliver exceptional care to their patients.
Hatch Group Inc. is seeking an experienced and creative E-commerce Website Developer & Marketing Specialist to lead the development, launch, and ongoing management of our new e-commerce platform. The ideal candidate will have a strong background in web development, e-commerce solutions, and digital marketing strategies. You will be responsible for creating a user-friendly and visually appealing website, implementing effective marketing campaigns, and driving online sales growth.
Website Development:
Design, develop, and launch a responsive and SEO-friendly e-commerce website.
Ensure the website is user-friendly, with intuitive navigation and a seamless checkout process.
Implement secure payment gateways and maintain the website’s security.
Monitor website performance, troubleshoot issues, and optimize loading speeds.
E-commerce Management:
Manage product listings, including descriptions, images, pricing, and inventory.
Implement and optimize e-commerce features such as product recommendations, reviews, and wish lists.
Digital Marketing:
Develop and execute digital marketing strategies to drive traffic and sales.
Manage SEO, PPC, email marketing, social media, and content marketing initiatives.
Analyze marketing data and metrics to measure the effectiveness of campaigns.
Track and analyze website traffic, sales, and customer behavior.
Generate regular reports on e-commerce performance and marketing ROI.
Use data-driven insights to inform and adjust marketing strategies.
Minimum 2 years of experience in e-commerce, including building and managing e-commerce websites.
FMCG experience is preferred
Bachelor’s degree in Web Development, Marketing, Business, or a related field.
Proven experience in developing and managing e-commerce websites.
Strong proficiency in HTML, CSS, JavaScript, and relevant e-commerce platforms (e.g., Experience with digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads, Mailchimp).
Knowledge of SEO best practices and techniques.
Excellent project management and organizational skills.
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Merchandising Specialist
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