Senior Customer Advocacy Manager

3 weeks ago

Canada Absorb Technology Full time

Whether it's organizing events, boosting customer engagement, or collaborating with colleagues, I'm always making a meaningful impact. Our culture is all about hard work and support, creating an environment where everyone feels valued and heard. I'm constantly learning and growing, whether it's mastering new technologies or expanding my marketing skills. Liza Elder, Senior Customer Marketing Manager
Join us at Absorb Software as a Senior Customer Advocacy Manager where you will driving the creation of impactful case studies and videos, establishing a dynamic advocacy program and seamlessly integrating customer stories across marketing channels. Ready to champion customer success and shape our brand narrative? Own the entire lifecycle of customer case studies, including content creation, management, and performance tracking. This role encompasses leading the production of customer stories and videos across diverse use cases, industries, regions, and products, ensuring these narratives are effectively leveraged to support marketing, sales, and account management efforts.
Launch and oversee a customer advocacy program. This involves identifying potential advocates, maintaining a tracking system for these individuals, and actively engaging with them to support various initiatives, ensuring alignment between marketing, sales, client success, and customer marketing teams.
Implement a detailed process for the approval, documentation, and timely updates of client logos to maintain brand consistency and ensure compliance with brand guidelines and legal standards.
Lead the integration of customer stories, testimonials, and visuals into marketing activities, including the website, social media, product marketing, demand generation, brand, PR, and communications, ensuring a cohesive and authentic brand representation.
In the future, you will also manage the third-party review generation program and take the lead in launching and nurturing a vibrant customer community. This includes organizing events such as user conferences and virtual meetups to foster engagement and loyalty among customers.
At least 3 years of experience in customer marketing, advocacy, or a related role, demonstrating a proven track record in both managing client relationships and driving customer stories from inception to successful conclusion, strengthening the company's brand and market position.
Proven time management and organizational abilities, complemented by tenacity and a creative, experienced approach to advancing multiple projects and ensuring timely follow-ups with clients.
A creative and analytical mindset, capable of generating insights from advocacy activities and translating them into actionable strategies.
Proficiency in CRM and CMS tools, and familiarity with digital marketing platforms.
Experience in SaaS or technology sales, with a focus on customer success and advocacy.
Familiarity with industry-standard tools such as Salesforce, ChurnZero, or similar platforms to track customer engagement and advocacy metrics.
Advanced skills in MS Office, particularly Excel and PowerPoint, for creating compelling presentations and reports.
AbsorbLMS, Salesforce, Gong, Gainsight, Zendesk, Calendly, Zoom, Microsoft Teams, Adobe Acrobat.

Fully remote-first work with flexible work arrangements
Comprehensive Health and Wellness Benefits including retirement savings programs, eligibility for two different bonus plans, generous time off, comprehensive medical and dental benefits based on your country of location
New Hire Equipment Allowance and monthly Flex Allowance to support your success
Games room, meditation & yoga space, state of the art workplace for Absorbers in our Calgary office
Absorb Software is a remote-first company that provides online training solutions to leading organizations around the world. Absorb is a cloud-based learning management system (LMS) engineered to inspire learning and fuel business productivity. Our online learning platform combines forward-thinking technology built to scale as our customer’s organizations grow. We empower learners to enrich their lives, workplaces and communities.
We achieve exceptional results by genuinely caring about each other and the work we do
Absorb is proud to be an equal opportunity employer, we celebrate diversity and are committed to creating a safe and inclusive environment for all our people. Successful candidates for this position will be subject to pre-employment background screening, including a criminal record check and must be able to show proof of legal eligibility to work in the country they have applied to without sponsorship.

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