MARKETING - Senior Product Manager

4 weeks ago

Toronto ON, Canada Haventreebank Full time

Posted Friday, December 22, 2023 at 5:00 AM

Haventree Bank is a private Canadian Schedule 1 bank specializing in alternative mortgage programs and insured GIC deposits. We help hardworking Canadians from coast-to-coast achieve homeownership by offering flexible mortgage solutions. Our insured GIC deposits offer competitive rates and are available through a variety of wealth management platforms.

About Haventree Bank

Headquartered in Toronto, Ontario, Haventree Bank (Haventree) is a mission driven alternative mortgage lender. The name Haventree is representative of the bank’s mission to help its customers find a place of refuge and to lay down new roots for the future. Haventree exists to be a catalyst of financial security and upward mobility for Canadians who are underserved by the traditional financial system.

Position Summary:

  • Reporting to the Director/Principal Product Manager, aSenior Product Manager leads the development, design, build and launch digital financial products. The position is also responsible for building and implementing strategies to grow the portfolio of products through acquisition and retention tactics, including measuring the effectiveness of these strategies.

Major Duties & Responsibilities:

Product Development

  • Help define the product vision, strategy, and translate that vision into an ambitious product roadmap for direct-to-client deposits, lending and payment products- from ideation to execution with design, data, and engineering.
  • Work closely with engineering, marketing, UX/UI research, and product design teams to build the best financial Services products in the market.
  • Develop a deep understanding of our financial product stack (both direct to client as well as broker-led) from a user, technical, operations, business and design perspective; use that understanding to bring high-impact opportunities to the product roadmap.
  • Lead and manage prioritization of product investment with quantitative and quantitative inputs from various stakeholders across the bank to identify and execute against the highest value opportunities that align with bank’s strategic priorities, are client centric and based on data-driven insights. Continuously revisit prioritization as new information emerges and market and client needs evolve.
  • Identify third party technology partners to coordinate plans and roadmaps that will support continued product innovation.
  • Be a collaborative powerhouse across Haventree bank, ensuring stakeholders are brought in and aligned on vision and feel joint ownership over strategy and results.
  • Clearly communicate technical and non-technical product specifications for products and features to enable efficiency across a wide breadth of stakeholders.
  • Develop a framework for partnership, set KPIs that help to drive high quality decision-making.
  • Excelling at keeping the product backlog up-to-date and prioritized, integrating projects into sprints, release management, gathering feedback and iterating on releases.

Product management

  • Strategy and Planning: Create long-term strategy for the business in collaboration with the and other business leaders.
  • Develop offers, campaigns and strategic initiatives to increase acquisition and grow balances through propensity models and optimized pricing, increase funded accounts and drive sticky deposit and payment behaviors.
  • Financial Results: Accountable for financial results for the direct to client deposit and lending portfolio, through strategic management, forward looking plans to address emerging trends, competitive developments and business challenges.
  • Stakeholder Management: This role interacts on a regular basis with senior/executive management and various departments Legal, Compliance, Treasury, Finance, Risk Management) and external vendors as required.
  • Build Partnerships: Collaborate with key partners (e.g. Marketing, Analytics, Technology, Operations and Client Service, Finance and Treasury) to assess current state features, processes, portfolio and campaign performances, and work with the partners to enhance.

Our ideal candidate has:

  • Product management experience in the launch of (0-1) of B2C digital products, preferably in the financial domain.
  • Ability to balance a deep technical understanding of product and partner requirements with user empathy.
  • Expertise on prioritization techniques based on advanced knowledge of strategic priorities of the bank and data-driven insights.
  • Good understanding of unit-economics and financial performance of our products
  • Technically inclination or comfort with technical concepts to produce detailed-oriented requirements, contribute on technical discussions on concepts, architecture and APIs that enable your team to ship high quality features.

Skills that will help you succeed in this role

  • Have 4+ years of relevant product management experience.
  • Graduate or post graduate degree in business, engineering, marketing or an analytical field including sciences.
  • Have some experience or familiarity with the banking or payments space.
  • Have strong “Product sense” (intuitive understanding of user needs, strategic and data-driven mindset, passion for product excellence) understanding of product-led growth principals.
  • Be able to take complex problems and distill them into first principles.
  • Be able to articulate and apply a methodical framework to solve problems.
  • Drive accountability — hold yourself and others accountable in service of great work.

Ideally, you’ll have a lot of the above qualities—but if you don’t fit this mold and feel like you could do a great job, we’d love to hear from you anyway.

While we thank everyone for their interest in Haventree Bank, please note that only candidates selected for an interview will be contacted. Haventree Bank is committed to providing accommodation when needed. If you require an accommodation, we will work with you to meet your needs.

  • As a job candidate, our recruitment process includes collecting personal information. Please click the link here to review our Privacy Policy. Privacy Statement | Haventree Bank
  • Haventree Bank embraces equal opportunity, diversity, and inclusion. Please let us know if you require any accommodations during the recruitment and selection process.
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