Published on March 22, 2024 Business Development Director

3 weeks ago


Toronto ON, Canada Lassonde Full time
Business Development Director – Food Service

Reporting to the Vice President of Food Service and North American Business Development, the Business Development Director will be responsible for both the commercial and non-commercial channels of business in Canada, representing Lassonde branded and it’s private label for juice, food, thickened beverages & wine. He/she will work closely with the US team.

Project manager will be reporting directly to this newly created position.

Job advantages
  • A competitive salary with opportunities for advancement and career development.
  • Access to a group insurance plan & a pension plan with employer contributions.
  • Telemedicine & employee and family assistance program.
  • Recognition & wellness programs for employees.
Key activities
  • Develop Lassonde’s food service non-commercial and commercial account base.
  • Establish account target list and set sales and profitability objectives.
  • Review and monitor performance.
  • Innovate & increase distribution.
  • Present Lassonde’s existing and new product innovation portfolio.
  • Approach customers with strategic concepts and ideas.
  • Negotiate, implement, reconcile, and measure contract compliance.
Required training and experience
  • 10-15 years of experience in senior sales positions.
  • BAC in commerce (Business/Marketing or sales) or similar education.
  • Knowledge of the CPG Industry.
  • Excellent knowledge of the food industry, ideally US chains.
  • Proficient with MSOffice (specifically – Power Point, Excel).
Skills sought
  • Detailed orientated, highly organized and accountable.
  • Self-sufficient and motivated.
  • Ability to demonstrate influence leadership.
  • Act with sense of urgency in being client oriented and focused.
  • Strong communication, interpersonal and analytical skills.

Specifics of the position:

  • High travel is required in this position to effectively manage the territory.
Lassonde, all in good taste

Working at Lassonde is about being involved, giving meaning to your work and doing things right. And that’s because Lassonde takes care of its people. Choosing Lassonde means joining a century-old company founded in Quebec that embodies strong values such as respect and integrity. It also means finding a family spirit at the heart of a North American company, thriving alongside dedicated people and being proud of the tasty, quality products that we offer our clients and consumers. At Lassonde, anything is possible.

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