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VP Corporate Marketing
2 months ago
Overview: The Canadian Produce Marketing Association (CPMA) is seeking a dynamic and experienced individual to serve as the Vice President of Trade & Market Development.
Reporting to the President, the ideal candidate will be a strategic thinker with a deep passion for the produce industry and a proven track record of driving growth while cultivating relationships within both domestic and international fresh fruit and vegetable markets.
Key Business Areas:
Trade Relationship Management
Member & Corporate Development
Policy/Advocacy
Training (Trade)
Strategic Planning
Qualifications :
Bachelor's degree in business, agriculture, international relations, or a related field; advanced degree preferred.
Minimum of 10 years of experience in trade development, international business, agri-food, supply chains or related fields, focusing on agriculture or specifically on produce.
Understanding of trade regulations and market access requirements.
Excellent communication and interpersonal skills, with a talent for building and sustaining relationships with diverse stakeholders.
Proven leadership skills, with the capacity to design and execute strategic plans and initiatives.
Experience in policy advocacy and government relations is advantageous.
Willingness to travel domestically and internationally.
Language skills: English required, French and Spanish proficiency an asset.
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