Marketing Automation Developer

2 weeks ago

Toronto, Canada JAM CRM Full time

We are JAM CRM, an award-winning, game-changing, forward-thinking, CRM agency tucked away in trendy Liberty Village. We’re looking for a Marketing Automation Developer to join our team of over 150 1:1 communication experts who are dedicated to creating incredible work, making our client’s proud, and smashing personal and professional goals along the way. You’ll work with account and development teams to set up, test and deploy complex, dynamic, data-driven marketing campaigns for some of Canada’s biggest brands. With our creativity, outstanding culture, and cool technology we may just be the best kept marketing secret in Canada.

Responsibilities

Manage multiple Salesforce Marketing Cloud (ExactTarget) or Adobe Campaign accounts for enterprise-level clients and lead the deployment of complex and dynamic data-driven marketing cloud solutions:

  • Build highly customized data driven multi-channel journeys
  • Implement data forms, preference centers, and microsites
  • Customize content building tool
  • Complex per performance and analytics tracking
  • System integration with other platforms
  • Data architecture


Learn, research, investigate new features and provide recommendations to PM/AMs:

  • Solution design and technical planning
  • Work alongside Account Team for client UAT testing
  • Recommend process improvement strategies and help develop efficiencies to help manage client expectations
  • Support Account Team and clients with technical expertise and best practices, and provide guidance on client expectations
  • Provide Account Team with expertise based on previous issues, resolutions, emerging concepts and industry trends
  • Provide support and expertise to the Development Team in building, versioning and testing emails effectively based on campaign requirements


Desired Skills & Experience

  • 3+ years of on an enterprise marketing automation platform
  • Proven experience deploying emails through email marketing platforms such as Salesforce Marketing Cloud (ExactTarget) or similar enterprise level ESP/marketing automation tools: Adobe Campaign, Responsys, StrongView and/or Silverpop
  • Deep understanding of relational tables and subscriber management in a enterprise marketing automation software
  • Experience with AMPscript and or javascript
  • Understanding of Canada’s Anti-Spam regulation (CASL)
  • Experience in scripting languages to access data such as SQL
  • Strong knowledge of best practices for email creative, segmentation, dynamic content, testing methodologies, deliverability, etc.
  • Experience in data-driven and creative thinking to analyze campaign results
  • Strong organizational, analytical, and problem-solving skills
  • Proven ability to work in a fast-paced, dynamic environment with competing deadlines and multiple priorities
  • Bachelor’s Degree in Computer Science and/or Computer Programming


Soft Skills

  • Confidence without ego
  • A glass-half-full type – a positive attitude takes you places
  • Focused on every last detail because you get the big picture
  • Eager to question things – there is opportunity in questions
  • Accountable, even when that means highlighting a mistake
  • Eager to make those around you better
  • Always up for a challenge



JAM CRM is an equal opportunity employer committed to creating and maintaining an inclusive and accessible workplace. If you need assistance or require any accommodations during the interview process, please let us know at careers@jamcrm.com.

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