Market Research Manager, Market Strategy and Understanding

4 weeks ago


Toronto, Canada Ipsos Full time

What makes this role important at Ipsos?  

As a Market Research Manager, you will work with clients to understand their business issues and execute custom research projects to meet their needs. You will manage multiple projects from start to finish, including designing research approaches with senior team members, liaising with partners in Research Operations to execute projects, analyzing data to generate insights, developing recommendations, and creating compelling presentations that help illuminate the human behaviors behind the data. The Market Research Manager will report to the Vice President and join a team of curious-minded researchers and client partners. 

What you can expect to be doing:  

Understand and address business needs/issues of respective clients.  Manage multiple survey-based market research projects at once, within timeline and budgets, including working closely with colleagues in our Operations groups to oversee all components of projects, and coaching junior staff to develop their project management and research skills.  Design questionnaires and plan analyses.  Analyze data and draw conclusions; prepare reports and presentations; make recommendations based on the insights that address the client’s business needs.  Assist in proposal development with senior colleagues as needed.  Manage overall project profitability.  Maintain and strengthen client relationships through exceptional service and consultation. 

This might be the job for you if you have:  

5+ years relevant experience (supplier side market research preferred).  Requires strong quantitative, research, analytical, interpersonal, and problem-solving skills.  Ability to turn data into insights through analysis and storytelling.  Ability to oversee and direct multiple projects.  Must be self-motivated and entrepreneurial (., ability to think independently).  Intellectually curious with a desire to better understand the “why” behind the data.  Works well in a team environment with senior and junior colleagues.  Possess excellent oral and written communication skills, including the ability to review the work of others for grammar, formatting, and voice.  Bachelor’s Degree required – market research, marketing, and/or business coursework/programs are an asset. 

If you don’t meet 100% of the requirements, we encourage all who feel they might be a fit for the opportunity to apply. We may consider a variety of backgrounds for a particular role and are also committed to considering candidates for available positions throughout our organization, not just the one you’re applying to 

What’s in it for you:  

At Ipsos you’ll experience opportunities for Career Development, an exceptional benefits package (including generous PTO, healthcare plans, wellness benefits), a flexible workplace policy, and a strong collaborative culture. 



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